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Hi Sellers and Amazon Brand Registry Team,

I've recently tried enrolling my brand in amazon brand registry multiple times but every-time I submit the required information the request gets rejected instantly. I'm providing all of the required documents as well as product images clearly showing brand name and logo permanently attached to the product.

The paperwork is complete and my application is pending at USPTO, my attorney used is a US bar member and hasn't been black listed or flagged by USPTO or amazon for filing applications.

I've tried appealing the rejection multiple times but I'm getting an automate template response that doesn't describe my problem and gives a vogue list of possible reasons none of which actually qualify upon reviewing. I've requested for a manual review but I'm getting the same template forwarded to me multiple times.

I've also tried resubmitting the documents after remaining them as to ensure that the documents are properly reviews and aren't auto rejected by a bot.

Have anyone faced such issue, how did u manage to solve it and get registered???

CASE ID 17288908161

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Good evening everyone!

I would like to know that anyone selling Monster High dolls received this email?

Thank you for your reply!

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2 replies
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Multiple Selling Accounts on Amazon
by Seller_Mr85EDD3tO70Q

Multiple Selling Accounts on Amazon, I explained to amazon but they wouldn't accept it. What documents do I need to present?

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$200K loss during holiday season
by Seller_OHwFBcvG2nZI3

During the holiday season (Nov 2024 –Jan 2025), we lost over 7,500 packages shipped via FBM through Veeqo using UPS and USPS. Labels were created, products were shipped, but customers never received them—tracking shows they were never even scanned into the system. Vanished into thin air.

When we filed claims, UPS and USPS said they never billed us for those labels. Now, we're stuck with a massive $200K loss—covering shipping label costs, lost products, and customer refunds. On top of that, our ODR took a hit, and our account was put on hold. Somehow, we pulled through, but this was a nightmare.

Has anyone else experienced this mystery of disappearing packages and money? Any insights into what’s going on with FBM, Veeqo, UPS, or USPS?

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Going out of business with Parafin Capital
by Seller_QMIvrSsdBmeXx

Hey everyone,

I’m in a really tough spot right now with Parafin Capital, and I’m hoping to get advice from other sellers who may have gone through something similar.

I took an advance from Parafin, and due to Amazon’s DD + 7 reserve system, increased seller fees, rising cost of doing business and overall lower profit margins, I’ve been struggling to keep up with their weekly deductions. My biggest issue is that Parafin’s withdrawals don’t align with my actual cash flow, since Amazon holds funds for extended periods before releasing them.

I requested bi-weekly payments and a temporary rate reduction, but they’re demanding my full bank statements before considering any adjustment. I offered alternative financial documents (Amazon sales reports, deposits, fee breakdowns, etc.), but they refused.

Here’s my dilemma:

  • If I pay, I will be out of business. I don’t have the cash flow to sustain both my Amazon operations and their payments at the same time.
  • If I don’t pay, I risk getting sued, which could also put me out of business if it escalates.

Has anyone else been in this situation? What happened? Did they actually escalate, or was there room to negotiate?

Looking for advice on the best way forward.

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Brand registry ineligible (Case ID: 17274663521)
by Seller_t3tsqvrUbUpyP
Amazon replied

Brand Registry Case ID: 17274663521

Can anyone provide me with any advice?

In desperation, I am tagging the Amazon representatives. I hope that those I mentioned do not take offense.

@Seller_PIHyltK09pbl3

@Seller_guPeMXBrBxqyU

I recently applied for Amazon Brand Registry for my brand "Himedi," but my application was rejected. I am requesting a reevaluation, as I firmly believe my trademark registration and brand verification meet all necessary requirements.

I have submitted all the required documents, but the response I received appears to be automated and repetitive. It does not specify exactly what additional evidence I need to provide or what specific aspects I need to correct.

Below are the rejection reasons listed in Amazon's response, along with my clarifications:

a) My account has never engaged in any conduct that violates Brand Registry’s policies (e.g., invalid notice submissions or catalog tampering).

➝ Does not apply.

b) My application/account is not related to any other Amazon accounts or brands that have violated Amazon or Brand Registry policies.

➝ Does not apply.

c) I am not associated with any other selling accounts, and I have no failed seller verification cases.

➝ Does not apply.

d) I have already provided sufficient evidence of branding on my products and packaging.

➝ Submitted.

e) I do not have a deactivated selling account.

➝ Does not apply.

f) My trademark application was filed by a USPTO-registered U.S. licensed attorney.

➝ I have confirmed that he is in good standing and not subject to any USPTO sanctions.

I am a new seller with no previous accounts, meaning there are no prior violations or issues associated with me.

Additionally, my provided product photo clearly shows my trademark printed directly on the product (not a removable sticker or label).

Since I have thoroughly addressed all the potential rejection reasons, I kindly ask for specific guidance on what additional documentation or corrections are required.

Brand Registry is essential for my business, and I am willing to provide any further proof as needed.

I appreciate any assistance you can provide.

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Counter Notice DMCA
by Seller_ATQsT5fXXPclQ
Amazon replied

I filed a DMCA counter-notification on January 18th and it was approved on January 23rd. The email said that the process could take up to 16 days. During this time, I have not been sued, but it has been 40 days since the counter-notification was accepted and my asin has not been restored, nor have I received any notification emails

I hope the moderators will look into this issue. Thanks a lot

Complaint ID: 16944113041

Case ID: 16994096251

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Reduce unreasonable returns of engine parts
by Seller_Yv1Gpyb5tZv30

My products are in line with the market, but there are always a lot of unreasonable returns. This should be rectified.

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Guidance on reporting a counterfeit product
by Seller_a1tA0XZNQ3zNF

Hi All - I sell products for brand that is not registered on Amazon. I recently noticed a Chinese seller on the listing, shipping the product from overseas. I ordered and confirmed it was a counterfeit ( a terrible one at that). After i ordered, the seller removed themselves from the listing. Do we have any recourse?

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what is up with this new 100 purchase order ??
by Seller_YNNm5V5R91i0k

just trying to find out when did amazon go up on the purchases from 10 to 100 ?? what was the reason ? because this is so detrimental for retail arbitrage smh!!

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