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Welcome back to Listing Lounge! We are glad to see you back to learn more and today we are going to review the requirements around button cell batteries.

We have had a lot of contacts regarding getting listings reviewed by the compliance team, so I wanted to share more information with you and follow up on our news post.

The law regarding button cell batteries was changed due to Reese's Law, which was created to help protect children 6 and under from potentially ingesting a coin or button cell batteries.

Per UL.com:

Reese’s Law: A new era in battery safety

Signed by U.S. President Biden on Aug. 16, 2022, Reese’s Law mandates federal safety requirements for button cell and coin batteries. The intent of this groundbreaking rule is to eliminate or adequately reduce the risk of injury from ingestion of button cell or coin batteries by children six years of age and younger during reasonably foreseeable use or misuse conditions.

16 CFR part 1263: Implementing Reese’s Law

On Feb. 9, 2023, the CPSC published the Notice for Proposed Rulemaking for safety rule 16 CFR part 1263, the Safety Standard and Notification Requirements for Button Cell and Coin Batteries and Consumer Products Containing Such Batteries. This rule established performance, labeling, and other related requirements as mandated by Reese’s Law, marking a significant step forward in battery safety.

Reese’s Law and 16 CFR part 1263 have a wide scope, encompassing consumer products placed in the U.S. market with both removable and non-removable button cell or coin batteries. The requirements affect any general use or children’s product using such batteries, including single-cell batteries where the diameter exceeds the height, or any other batteries identified by CPSC as an ingestion risk, while toys and products for professional or commercial use are exempted. Product categories include, for example, consumer electronics, information technology equipment, audio and video, hard goods, accessories, apparel and footwear.

Infographic showing consumer products with both removable and non-removable button cell or coin batteries

While we understand that the review time that it is taking for the Compliance Team to review is taking longer than sellers would like, unfortunately, there is no way to speed up this process.

We have also had sellers contact us regarding their battery is not a coin or button cell battery and want that information updated on the listing. If your product has been updated and no longer contains a button cell battery, then you are required to create a new ASIN per the Product Detail Page Rules policy.

Policies for editing detail pages

You may only update detail pages to better or more accurately describe the product as originally listed. For example, permissible updates include additional details, clarifications, grammatical fixes, or removal of content that violates Amazon policy.

You must not use an existing listing for a new version of a product. This includes changes in color, size, material, features, and product name. Instead, create a new product detail page for each new version. For example, a manufacturer updates its streaming media player by adding a new remote control with four buttons instead of two. This product is materially different from the older version and it must be listed as a new ASIN.

For more information on the legal requirements for coin or button cell batteries, please review Button cell and coin batteries and products that contain them.

While I know that these policies can be frustrating as it takes time to get documents reviewed and approved. Amazon has to follow the laws that are set in place to ensure the safety of your customers is number one, and we thank you for your understanding when it takes a little longer than you would like.

Please let us know if you have any questions. If you have a specific case you would like us to look at, please create a new thread and we will be happy to take a look.

Until next time!

Michelle

UPVOTE 👍 / DOWNVOTE 👎 this post if you enjoy seeing content like this. Leave a comment on this post with questions you may have about this topic and let us know what Listing Lounge subject you want us to feature next!

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Lose Shopping Cart
by Seller_AkfcuX4M2moEW

How can I get a shopping cart? My products do not have a shopping cart. I checked the seller information and found that not having a shopping cart is a serious matter and I am worried about it. Hope someone can help me figure it out. Thank you so much

Case ID :15490315211

@Connor_Amazon @Emet_Amazon @Blake_Amazon @@Troy_Amazon

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My Jewelries are for adults. But Amazon flagged that for children's jewelry

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Displaying Product Prices on the Home Screen
by Seller_fguwx4BBqvKK1

When I list a product, I never see the price listed on the home screen like other vendors do. Instead, my prices are listed elsewhere, requiring more clicks for customers to find and purchase my products. Additionally, the font size of the pricing is a lot smaller than on the home screen. Moreover, to buy my products, customers have to tap to the next screen instead of adding them to the cart on the home screen. Can anyone help me with how I can make my prices visible in the same size and font as other vendors on the home screen?

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Listing not getting activated in Amazon Canada while i have stocks in amazon US
by Seller_ArHV7Q4mvQW9zin New Seller Community group

I have been trying to make my listing active in Amazon Canada since last week but not successful I hope this forum is going to help me.

I have an active listing in Amazon US. I want to sell products in amazon Canada. I followed following steps :

1. I ran BIL from Amazon US as source to replicate it in Amazon Canada.

2. I see everything (Images, ASIN numbers, bullet points) is replicated correctly except ASIN quantity and my listing for both variations is showing inactive in Amazon Canada.

Are the steps above ok ?

Can someone please suggest what should i do to make listing active and to make ASIN quantity sync with US marketplace ?

My case id is ID 15412375161 but I am afraid I have no clear resolution provided.

Regards

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Battery number in product detailed page
by Seller_qjgCwogfD2oXM
Amazon replied

Hi,

I have a product (relating to case 15339510541 and 15337605251, which is recheagable, not using coin battery.

recently it was removed because of coin battery certificate and test report issue.

I found in the product detail page there is some wrong information:

Those 2 CR2 battery is wrong information, and I cannot remove or reise it.

Please advise what I can do for it, I opened cases but the support officers are all very skillful to diffuse the question, providing with some irrelevant words only to close my case.

Thanks

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apply to sell my own gourmet product
by Seller_Oc3XIZqpyY7CB
Amazon replied

I keep receiving need approval to sell advise from Amazon. But by brand name "San Jose Candy Kitchen" is approved to sell on Amazon " Grocery and Gourmet food" category. I am the manufacturer of the Caramel apple and I am the seller on Amazon under same brand name, then how can I fulfill requirements " apply to sell" which require "INVOICE" as Manufacturer (San Jose Candy Kitchen)and buyer (San Jose Candy Kitchen) as (seller on Amazon) . please help.

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Amazon not recognizing my new UPC
by Seller_GvTxrjwpRZeC8
Amazon replied

I bought a new UPC a few days ago from GS1, and Amazon won't let me add the product.

It's giving me the error: The SKU does not match any ASIN and contains invalid value(s) for attributes required for creation of a new ASIN.

I was told to wait 72 hours, so I did, but still won't work. GS1 has confirmed that the UPC is active and valid.

I have tried listing with a feed file and also listing through the Add products button. I get the same error each time. FBA support has not been helpful. They have no answer.

This is the 12th product of mine, and the last 11 have listed with no issues at all.

Has anyone else experienced this issue?

CASE LOG ID: 15435291641

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We manufacture and sell a minimum risk pesticide and since January we have been dealing with various issues. On January 25th, we got a notice that the listing was 'subject to geographic sales restriction' - specifically for California. I was able to get this issue resolved fairly quickly on 4/18 (case ID 15106356111) and then a couple weeks later the entire listing was removed entirely!

On 4/30 I opened Case ID 15202948031 and submitted comprehensive details showing how our product complies with all the EPA regulations for minimum risk pesticides and all ingredients used. I was instructed by support to 'activate' the listing by creating a new product listing. When that did not work, I was told to 'delete' the listing and then relist. That did not work either.

After that I went back and forth for a month with support until on 6/4 they told me the listing was in the process of being reinstated. But, two days later, nothing. Since then its been back to square one.

PLEASE HELP!!!

Case ID 15202948031

@Seller_QYS7Alex1XIw4I saw you helped another seller recently with a similar situation - are you able to assist?

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Product Name Automatic Update Problem
by Seller_u4u8YfqwZsZhT

I don't know why my product name auto adding up ", small" at the end. The tittle exceed more than 125 characters and turned to search surpressed item. Anyone have the same problem? I fix it but its not update too.

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I have been here for about 15 years, lots of blood, sweat and tears. I am a fashion jewelry seller and I'm now being hit with all these demands to provide testing documents for "childen's jewelry" compliance. According to Amazon, Children's jewelry is for 12 and under. Nowhere in my listings do I have that these products are for ages 12 and under. My appeals are being rejected and Amazon is determined to remove the catalog pages that I've created over the years. Funny that I never had this issue in the past, but now that I've stopped sending products to FBA, they're suddenly targeting me.

SO MUCH HARD WORK, JUST GONE IN THE BLINK OF AN EYE!

There are a gazillion listings on Amazon that are just like mine, mostly Chinese. Are these sellers being harassed?

Thank you, Amazon, for destroying yet ANOTHER American small business.

It looks like my time is done here since all my listings will be removed.

Don't think it can't happen to you. It's only a matter of time

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