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Why is this locked? The case is still open and I was hoping to update @Seller_YeWcEeTwlVO93 since there have been additional demands, unanswered questions, and no resolution.

Variation Theme Mismatch – Case ID: 17939091171

I contacted Amazon Seller Support to verify the variation theme for a product batch with Batch ID: 359074020270. The support agent confirmed that the variation theme tied to this batch is Size-Scent.

However, on the live product detail page, the variation theme appears as Size-Name instead, which is inconsistent with the batch file data. When I asked for clarification, the support couldn't fully explain the mismatch but asked about the original variation theme before the feed file upload. I clarified that the original theme was Size-Scent, and I deleted the previous variation because one of the scent options was not displaying properly

I'm raising this issue here to understand:

Why is the live variation theme showing as Size-Name when the batch upload was set as Size-Scent?

i need to make sure that it will display as size-scent

Hi sellers,

We’re dealing with a frustrating situation regarding Case #17891756321, and would really appreciate any insight.

Seller Support keeps telling us that we’ve misused the trademark “Orion.”

They say they have “evidence” of this violation, but:

We’ve never used the word Orion in any of our listings — not in the title, bullets, description, or backend keywords.

There’s no connection between our products and that trademark.

Has anyone experienced a similar issue — a false trademark violation claim with no evidence?

Is there a better way to get this escalated beyond frontline Seller Support?

@Seller_pAPBCLhysbW5T

I am trying to enrol for "selling local programme". there is a page for this programme on amazon, bus as soon as we click apply now, it takes us to the login page and then main seller central home page. this programme is not in any of the menu in seller central. I have created case ID 17813170011 , but it has been sitting there for more than a month now. all i get every 5-7 days is that they escalated this problem to the specialists, and don't have any update as yet. Can anyone plz guide me here..

Hello Amazon Seller Community,

I'm reaching out for advice and support as my Amazon selling account has been deactivated due to an inauthentic complaint related to ASIN B07MH34HP4 (Heliocare).

Here’s what happened:

In June 2024, I was a new seller with no prior e-commerce experience. I hired a VA (virtual assistant) from Fiverr to help with sourcing and managing my Amazon account. He suggested a product (Heliocare), claimed he would handle shipping and even told me he would get Amazon's approval to list the item.

I paid him through Wise, Fiverr, and Zelle, and from Aug 20–31, 2024, 189 units were sold under that ASIN. When I noticed problems with fulfillment, I immediately paused shipments and personally refunded 56 customer orders. The VA then disappeared — and I never received any supplier info or invoices. I was scammed, plain and simple.

Since then:

• I stopped selling for 6 months, took Udemy and Amazon Seller University courses to educate myself.

• I rebuilt my business under my own private-label brand using Amazon FBA only with full supplier control.

• I prepared a full Plan of Action and submitted it along with refund proof, chat evidence, payment records, training certificates, and more.

But Amazon replied that I didn’t provide invoices for that ASIN — which I simply don’t have because I was defrauded.

Questions:

1. Has anyone successfully appealed in a similar situation involving fraud or bad VA decisions?

2. Can I still get reinstated without a valid supplier invoice if I show proof of refunds, fraud, and retraining?

3. Any tips for what to say in a follow-up appeal, or is there a different Amazon team I should contact?

I’ve worked hard to fix my mistakes, I own what happened, and I genuinely want to run a compliant business on Amazon going forward.

Any support, advice, or shared experiences would be deeply appreciated.

I am writing to report a widespread case of product detail page misrepresentation involving the systematic misuse of the Brand attribute across a large number of listings.

Previously, we submitted Case ID: 18043937571 under help section and we also submitted 2 more cases under Brand registry case section with case IDs: 18063879771 & 18068252021, but no action was taken. We believe the violation may not have been fully understood, so I am resubmitting with clarification on the forum.

Many listings are duplicates of popular listings. And listings present well-known branded products but list the seller’s name as the brand instead of the actual manufacturer. This misleads customers by making third-party branded items appear as private-label products. Also, gives sellers a huge advantage for sales because no other seller can list under seller's protected fake "Brand name". The seller easily manipulates pricing and product page details without any competition.

This practice violates Amazon’s Product Detail Page Rules, which require accurate and truthful brand attribution, and it raises concerns under the Anti-Counterfeiting Policy by obscuring the identity of the actual manufacturer.

The seller recently removed actual brand names from some of the listings as they got hit with suspected violations. However, they pay ads for actual brand name keywords so when customer's search items with brand names, even though seller's fake listings do not mention the brand name on the title, they are always on top of the search page with ads.

This appears to be a systematic misuse of Brand Registry protections and undermines customer trust, catalog accuracy, and Amazon’s policy standards. The seller is also committing another very big violation as they do tons of keyword manipulation..

There are so many red flags here but because the "fake brand of the seller" is registered with Amazon brand registry, amazon have been protecting them for years. During these years, they have been listings more and more listings and currently, I see more than 2,000 listings. If Amazon does not address this issue, they will keep added more fake listings on Amazon and keep making millions of dollars with this scam..

This whole set up is not just wrong but also showing all bad actors a perfect way of scamming amazon system and customers in very systematic ways. We are submitting this as a concerned observer and encourage Amazon to review the pattern of misrepresentation. Hoping that Amazon will make this right. Can you help @Seller_PIHyltK09pbl3?

Our brand was merged with another company we are not affiliated with but with similar trademark. The difference between us 2 companies are the products being sold and the trademark class

@Seller_guPeMXBrBxqyU

Dear bloggers,

I need your help very much, I have 4 shipments from AWD warehouse to 4 different FBA warehouses on June 2nd, and now it is July 16th, 3 of them showed registered status on June 5th and have not received them for 1 and a half months. The other one is still in transit since it was sent out on June 2, so what goods in the United States need to be sent from one warehouse to another in one and a half months, will it not be delivered?

I implore you to step in and push the FBA team to list those 3 shipments that have already arrived at the warehouse and have been registered as soon as possible. and investigating the shipment that was not delivered and was still in transit.

I've been out of stock for over 10 days!!!

Case ID 18051509531

@Seller_hme3Wbydd1ihr

@Seller_YeWcEeTwlVO93

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@Seller_l3eCP9f1PtJXC

@Seller_8hQgfj6OVZYse

@Seller_pqdL1AXPOg9BI

@Seller_PIHyltK09pbl3