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Pinned by community managerStreamline your payment experience with Amazon Seller Wallet
As an Amazon seller, managing your finances across multiple accounts outside of Seller Central can be a time-consuming hassle. Start 2025 on the right foot by exploring a centralized solution to simplify your payment operations and boost your business efficiency.
With Amazon Seller Wallet, you can:
• Gain immediate access to disbursements and hold funds from your U.S. store within Seller Central.
• Easily view your earnings and convert USD to over 20 currencies as needed.
• Pay suppliers or business partners—all from your Wallet.
No more juggling multiple bank accounts or payment platforms.
See Seller Wallet in action:
Discover how Max, a seasoned Canadian seller, uses Seller Wallet to save time and reduce costs: https://www.youtube.com/watch?v=h5fCNm9K0ao
Enroll in Amazon Seller Wallet and unlock new efficiencies for your business.
Account vacation settings and support for the holidays
If you plan to take time off over the holidays, we recommend that you update your vacation status to avoid missing orders that could affect your performance. This setting temporarily removes your seller-fulfilled listings from product detail pages and search results.
To set up vacation status, go to: Store status and vacation settings.
If you plan to send seller-fulfilled orders on public holidays, we recommend that you manage your holiday settings to override a public holiday and change it to an “operating day.” Allow up to four hours for any changes to be reflected in your delivery promise and orders received.
To override a public holiday, go to: Holidays.
For more information about vacation status and holiday settings, go to: Listing status for vacations, holidays, and other absences. and Manage Holiday Settings.
To get support during the holidays, contact Account Health Support a dedicated support channel for you to ask questions about your account health.
Account Health Support will have special hours of operations during the holiday season:
- December 25, 2024–Support will be closed and will resume on December 26, 2024.
- January 1, 2025–Support will be closed and will resume on January 2, 2025.
For more information, go to: Account Health Support FAQ.
We're updating our product title policy to standardize listings and enhance the shopping experience across our stores.
Over time, we’ve observed that product titles have become longer, and they sometimes include redundant wording or characters that can decrease customer confidence. These new policy changes will help ensure that product titles are clear, concise, and consistent.
The following new requirements will take effect on January 21, 2025:
- For most product categories, titles may not exceed 200 characters, including spaces.
- The special characters !, $, ?, _, {, }, ^, ¬, and ¦ are not allowed, unless they are part of the brand name.
- Titles may not contain the same word more than twice. Prepositions, articles, and conjunctions are exceptions.
If you have titles that do not comply with the requirements listed above, we recommend that you update them.
Starting January 21, all title changes will be subject to the updated policy, and you'll be able to view and fix any non-compliant titles in Manage All Inventory.
Additionally, we'll provide override suggestions for non-compliant titles to brand owners in Review Listing Updates. Brand owners will have 14 days to act upon on the suggestions before we update the titles to comply with our requirements. These suggestions will be rolled out gradually.
Your listings will remain active during this process, and you’ll still be able to make edits to your product titles as long as your changes comply with the new policy.
We'll host an Ask Amazon event on January 8, 2025, during which our experts will answer your questions about title requirements on Amazon Seller Forums.
For more information, including character limits by product category and store, go to Product title requirements and guidelines.
Update to the FBA inventory reimbursement policy
Note: This article was updated on December 19, 2024, to include a clarified definition of "manufacturing cost."
We’re updating our Fulfillment by Amazon (FBA) inventory reimbursement policy to help provide you greater transparency and more predictability in how reimbursements are calculated for items that are lost or damaged before a customer order. This will help drive a more consistent approach that works as we support sellers with supply chain services across their sales channels.
Effective March 10, 2025, we’ll reimburse you based on the product manufacturing cost of the affected inventory. "Manufacturing cost" means your cost to source a product from a manufacturer, wholesaler, reseller, or produce the item if you are the manufacturer. It excludes costs such as shipping, handling, customs duties, or other costs.
To help provide you greater control and accuracy, you can choose how we determine the manufacturing cost for your products:
- We’ll provide a manufacturing cost estimate for you. This estimate is based on a comprehensive evaluation of comparable products sold by Amazon, by other sellers, and through wholesale channels.
- You can provide your manufacturing costs directly. If you don’t provide your own costs, we’ll automatically apply our estimate which you can change when you’re ready.
To help you prepare, you can view and manage manufacturing costs in the Inventory Defect and Reimbursement portal starting in late January using a new Manage Your Manufacturing Cost page.
We’re constantly refining our operations and processes to prevent products from being lost or damaged and having to be reimbursed. For cases where reimbursement is necessary, we’re focused on ensuring timely compensation. We now offer automatic reimbursements for items lost in our fulfillment centers, saving you time, and eliminating the need for you to submit a claim to receive reimbursement.
For items that are lost or damaged after a customer order in Amazon’s store, we’ll continue to reimburse you for the sales price on the original order minus applicable fees.
For more information on the policy change, please visit the Changes to program policies.
Updates to packaging requirements for sharp products
Effective April 14, 2025, we’ll no longer offer prep services for sharp products and our packaging requirements have been updated to ensure the safety of our associates and customers. You’ll be required to own the end-to-end packaging of all sharp products before you send them to us.
To meet the updated packaging requirements and prevent exposed sharp edges or points during handling, you must package all sharp products in secure, cut- and puncture-resistant packaging, such as hardened plastic or blister packs. To view the updated packaging requirements for sharp products, go to Packaging sharp units.
To give you time to adjust to the new packaging requirements, a sharp product that arrives at our fulfillment centers before April 14 will still be accepted as long as the sharp edges are boxed or bubble wrapped to meet our current minimum packaging requirements. Sharp products that don’t meet our current minimum packaging requirements will be disposed of immediately at your expense and without reimbursement.
After April 14, any sharp products that don’t meet the updated packaging requirements when they arrive at our fulfillment centers will be immediately disposed of at your expense and won’t be eligible for reimbursement.
For more information about FBA inventory reimbursements, go to FBA inventory reimbursement policy.
For more information about disposal fees, go to FBA disposal order fees.
Recent academic research shows that products enrolled in Amazon's Climate Pledge Friendly program see at least a 12 percent sales lift within the first year of qualifying. Climate Pledge Friendly helps customers discover and shop for products with sustainability features in Amazon's store, positioning brands that participate in the program for long-term growth.
Products that are part of Climate Pledge Friendly receive at least one of more than 50+ sustainability certifications from reputable third-party certification bodies, such as Fairtrade, Rainforest Alliance and Forest Stewardship Council. This program makes it is easier for customers to discover and buy more than 1.4 million products with sustainability features across numerous categories, including electronics, beauty, apparel, household, and more.
Customer demand for more sustainable products continues to grow, and in 2023, 37.6 million customers switched to a Climate Pledge Friendly product from a traditional product, a 42 percent increase, year-over-year.
To learn more and enroll in Climate Pledge Friendly, go to Climate Pledge Friendly program.
360-degree image experience to be discontinued
On January 20, 2025, the 360-degree image experience on product detail pages will be discontinued. This change follows our previous decision in December 2023 to discontinue new 360-degree image uploads.
Instead, you can upload 3D models to your listings and experiences, such as View in 3D, which is similar to View in 360, as well as View in Your Room, and Virtual Try-on.
To add 3D models to your product listings, go to Upload 3D Models.
To learn more about how to use 3D models, go to 3D shopping experience and supported product types.
The Voice of the Customer dashboard now includes Return Rate and Star Rating metrics that help you manage the customer experience, so you can proactively monitor customer feedback, identify potential issues, and take actions to resolve issues promptly.
The Voice of the Customer dashboard features includes:
- The Return Rate measures the overall percentage of returns initiated in the past 12 months. This metric helps you track your most returned items at a glance to make informed decisions on your ASINs.
- Star Rating feature shows your products' star ratings, as displayed on the Amazon product detail pages, so you have all relevant information available in one place and can identify areas for improvement more efficiently.
To improve your listings, go to Voice of the Customer dashboard.
Our free, live webinars allow you to get the most out of selling on Amazon by helping you to leverage our tools, programs, third-party apps, and advertising to manage and grow your business.
This "Webinar Wednesday," check out our top picks for webinar events to attend in the week ahead.
Learn about our tools and programs
- Get started with Selling on Amazon 101 (Beginner): Learn the essentials to sell successfully on Amazon. You’ll learn the steps to set up your Seller Central account, explore effective shipping methods and settings, and learn how to use Amazon advertising to drive visibility and sales. You’ll also discover the process to create compelling product listings and gain tips to maintain strong account health and stay compliant. We'll have an interactive Q&A, where we’ll address your specific challenges related to selling on Amazon. Register now for January 21 at noon Pacific Time, January 22 at noon Pacific Time, or January 23 at noon Pacific Time.
Manage and grow your business
- Learn to grow your ecommerce with Prime benefits (All Levels): Learn how Buy with Prime helps merchants expand their reach, what Buy with Prime looks like on a website (including how shoppers check out), and what’s included in the pay-as-you-go pricing model. You’ll also explore the basic requirements to add Buy with Prime to your online store and how to get started. This session is ideal for ecommerce merchants looking to leverage the Prime brand to increase visibility and sales. Bring your questions to our interactive Q&A, where our experts will provide personalized guidance on implementing Buy with Prime. Register now for January 21 at 2 p.m. Pacific Time or January 22 at 2 p.m. Pacific Time.
A note on the recent Product Bundling Policy update
On October 14, 2024, we announced updates to the Product Bundling Policy for consumables products in several categories. We introduced these new requirements because consumables products are more likely to be ingested, applied to the skin, or used by vulnerable populations such as children and pets. They also typically have stricter storage and handling guidelines. We’ve introduced stricter policies for bundles that include consumable goods to ensure that all the consumables products included in the bundle are authentic and safe to use and consume.
However, we heard your feedback that the policy lacked clarity, making it difficult to understand how it impacts your business. We apologize for any confusion this may have caused and we appreciate you providing feedback to help us improve.
Based on your input, we’ve updated the consumables bundling policy language to be clearer:
- All bundles must be product configurations packaged by the original manufacturer or brand. For example, you can list a bundle that includes Dawn dish spray and dish spray refills which was originally packaged by Dawn. However, you cannot list a bundle of Dawn dish spray and dish spray refills that you have re-packaged. You also cannot create your own bundle combining Dawn products with gloves and sponges from other manufacturers or brands.
- Products may be reconfigured and repackaged as bundles if you have a Letter of Authorization from a brand owner or manufacturer granting permission to repackage. All products in a bundle must belong to the same brand, and the bundle must be branded with the same brand name as the products.
- Gift items listed within the gift basket category may contain products from multiple brands that are physically bundled together for customers in a manner suitable for gifting.
We've also updated the examples on the product bundling policy page to provide clearer resources for understanding this policy. To learn more, go to the Product Bundling Policy.
Effective immediately, all new consumables bundles must comply with the updated policy. For existing bundles, we will begin enforcing the new policy on January 1, 2025. We’ll notify you through email and the Account Health dashboard if you have non-compliant bundles that are scheduled to be suppressed.
Our biggest Thanksgiving holiday shopping event ever
Our Black Friday Week and Cyber Monday holiday shopping event from November 21 through December 2, was the biggest ever compared to the same 12-day period ending on Cyber Monday in prior years, with record sales and a record number of items sold.
It was also the largest event ever for independent sellers, most of which are small and medium-sized businesses. More than 60 percent of sales in Amazon’s store during the event were from independent sellers.
"We know how much our customers appreciate saving money, and our customers saved billions with us during this year's holiday shopping event," said Doug Herrington, CEO, Worldwide Amazon Stores. "I want to thank our employees, vendors, and selling partners for delivering an outstanding experience, time after time."
To learn more about this holiday event, go to About Amazon.
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