I've been thinking a lot about Amazon sales rank lately and wanted to get everyone's take on it. Personally, I feel that the sales rank charts you find online are often inaccurate and don’t paint the full picture. I sell in 95% of Amazon’s categories so I'd be interested in hearing everyone's opinion.
How much weight do you give it when purchasing, pricing, or listing an item? What ranks do you consider "daily movers," "monthly movers," or just plain gambles, in the category or categories you sell in?
I now feel that books with a rank above 2 million are useless. I went through my sold listings for books. The highest-ranked book I’ve ever sold was at 3,400,000, and I’ve only sold three books with a rank of 2,000,000 or more. Currently, I have 689 books listed as FBM and 90 listed as FBA. After reviewing these numbers, I’m removing all books in my inventory with a rank of 3,000,000 or higher. It doesn’t cost me anything to store them, but I feel like the rank is an inaccurate reflection of their potential to sellh. Also, these books are taking up mental and physical space. What are your thoughts? Is this a bad idea?
I’d love to hear your strategies for managing inventory with higher-ranked items. Do you keep them listed, or do you remove them to focus on faster movers?
Looking forward to everyone’s input!
Swartout Family Market