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Welcome to Seller Forums

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BOO! Welcome to the spooky edition of the Listing Lounge for the month of October.

This month gave sellers plenty of crafty content and chilling tales for all to learn and engage with. Here is what was covered in case you missed it:

We started off the month checking in with you (our Listing Lounge guests) to harvest leaves (metaphorically speaking) and fresh ideas of what you want to hear more about in the lounge. @Seller_8hQgfj6OVZYse's post linked here is still collecting ideas if you want to share them with us!

Based on trending topics that have been circling around the forums, our Community Managers have used their spell book to cook up these bewitching articles for you:

There have also been some new announcements and policy changes that have appeared in the month of October that we want you to know about. Feel free to check them out now:

And of course, it wouldn’t be Halloween without a little fun... share a good cackle with us and join our discussions below:

If you are already over Halloween and ready to move on to the holiday season, @Seller_l7Jtck9jxnEA0 is kicking us off with her latest thread called, Miracle on Merchant Street: Reviving Your Selling Spirit. Check it out now!

We hope everyone enjoyed this spooktacular month of content this time around in the Listing Lounge. Feel free to share your thoughts on how you liked our content in the replies of this post.

👻 See you next time! ~ Cooper_Amazon 👻

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Application to Sell a Brand is Rejected
by Seller_QsSILMQJMe911

Hello Amazon Seller Community,

I recently submitted an application to sell Red Gold products, but it was unfortunately rejected. I carefully followed all requirements, including submitting invoices from an authorized distributor and providing accurate information. I’m committed to meeting Amazon’s standards, so I’d really appreciate any guidance on why my application might have been denied.

If any Amazon team member or experienced seller can provide insights on what might be missing or what I should adjust to get approval, it would be very helpful. I’m looking forward to any support or feedback that can help me move forward with this brand.

Thank you!

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Registration number change
by Seller_LA1Fyw2kiMZ8X
Amazon replied

Hello, I am really tired of situation that support is not helping me, this is my last chance and hope.

The situation is that in settings there are incorrect company registration number. I have gone verification process, everything was ok, I made changes but after some hours old information is coming back. I am writing to support (more than 10 cases was opened), but nobody do not helping me. This situation is going almost 3 month, and no resolve. They are saying to go again and again verification process, but in the end no result. I am really tired of this. My account is under deactivation because of this stupid situation. Please guide me what to do, or how to contact verification team?? I need someone with real help

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Our product was judged defective just after it arrived at the Amazon warehouse, and the Amazon warehouse wouldn't investigate it, although it had been appealed successfully after being mistakenly caught before. Now the link is normal. However, there are 56 items in stock that have been sent to Amazon warehouse as defective, is there any way to retrieve these 56 items?

There is no reply to our case.16523952351;16584793131

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I received this email from Amazon about my Belgium Amazon account being deactivated but I have never sold any products to Belgium. I do not have an Amazon Belgium account and when I click on the dropdown of Amazon country accounts I only have USA, Canada, Japan and Mexico.

Your Amazon.com.be seller account has been deactivated and your listings have been removed. Please continue to ship open orders and respond to buyer inquiries to avoid further impact to your account.

Funds will not be transferred to you but will stay in your account for up to 90 days to settle any outstanding transactions such as returns, A-to-z Guarantee claims, or inventory removal costs.

We leveraged a combination of automated means and expert human review to identify this issue and make this decision.

Why did this happen?

We took this action because you failed to provide your Belgian VAT Registration Number (VRN) or provide confirmation in the https://sellercentral.amazon.com/tax-compliance-page/be-acknowledgement-page .

As required by the new Belgian VAT legislation, if you fulfil goods from outside of the EU directly to customer in Belgium, there may be a requirement to register for VAT in Belgium where the Selling Partner is declared as the Importer of Record for customs purposes and the customer is purchasing on a B2C basis where the value of the consignment is above €150

You have been identified as making sales to Belgian customers that may result in a VAT registration requirement in Belgium under the new legislation. Amazon, as a marketplace operator, must collect either a Belgian VAT Registration Number or a confirmation from you that this is not applicable. Learn more about your Tax obligations in Belgium here...

I see that this happened to another Amazon Seller @Seller_TZKEXpYtDA1xL (great name by the way) in this discussion where Amazon rep @Seller_QYS7Alex1XIw4 . Can I get some help with this please?

https://sellercentral.amazon.com/seller-forums/discussions/t/079ed3dc-58ab-4aa9-9409-fef621fc451c

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This concerns order #: 112-0319070-1365011

Book was mailed on time, delivered early and in the condition listed. It was the exact book the buyer ordered published in 1972 and noted in my description. This was FBM.

Feedback left is: Cheap knockoff reprint of a minimally informative "book". Had I had in hand before purchase I would have put it back on the shelf.

The entire feedback is on the product. Not my service as a seller. Needless to say all my requests to remove feedback were denied.

I've opened Case #s 16557888671, 16558831831, 16558095051

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I am a small one 75 yr old- fat woman-shop who has been selling books on Amazon since 2007. I don't get a lot of feedback so this took my rank from a 99% lifetime score to a 90% last 12 months score.

The buyer also contacted amazon complaining that the product was "inauthentic" which severely impacted my account health. Luckily a rep in that department helped me with that.

I know I can respond to the feedback on my webpage which I will do, but I realize that this is the wake-up call that it's time to start listing more of my stock in other places. And I know that most buyers look more at price than the seller's feedback ranking.

So.... is there a Mod who can help me with this? Seriously, I don't care what you look like.

Thanks everyone,

Debbie

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Hi everyone,

Before I start, here is a copy of my case. I know there are "words of death" in some of these emails, but I don't know if that applies here. This is a section 3 deactivation.

"We have temporarily deactivated your account because your products had an altered expiration date . Expiration dates cannot be covered, scratched off, or replaced. Amazon has several product detail and listing policies to ensure customers have a consistent buying experience and receive items in the condition they expect"

I’m hoping someone here might be able to give me some guidance, or maybe even help get my case looked at by the right team. My Amazon seller account was recently deactivated because of a product condition complaint on my own brand ASIN, I submitted my first appeal on 10/10/2024 (day of dectivation) but been rejected since. I have submitted 5 strong appeals that give additional information, but none are going through,

The deactivation happened after we got a complaint about altered expiration dates on one of our products. This might have been due to a mix-up from a supplier where they gave us bad product, or a mistake on our end where a few units got misinterpreted as “manufacture” dates instead of “expiration” dates. We had some temporary help for the holiday season who may not have been fully informed on how to prepare product.

We already had quality control process in place, including guidelines on sticker placement to avoid covering essential product info, but to take things a step further, we’ve pulled all products from our warehouse to conduct an audit, especially from this ASIN and supplier. We’re no longer ordering from this supplier for now until they can send us expiration info for product. All of our staff, including recent hires, have now had updated training on Amazon’s requirements, especially around expiration dates. We’ve tightened up our quality policies and have employees sign off on our compliance guidelines to prevent future issues. To support our explanation, we attached our written policy in our appeal that demonstrates our compliance with their rules and regulations. This policy shows what is expected of our manager, as well as what should be acknowledged by all of our staff members. To make sure there is acknowledgment of both our quality control policy and Amazon’s Business solutions agreement, we will also get signature confirmations by each staff member to sign off on, to ensure this won’t happen again.

I sent in my POA disclosing all of this, and supporting documents, but I still haven’t gotten a response. This account is our main source of income, so I’m doing everything I can to get it back on track and make sure we’re fully aligned with Amazon’s standards. We are a 7-figure reputable Amazon storefront that has been in business since 2020.

If any moderator or experienced seller could help me strenthen my case in front of the right team, I’d be extremely grateful. Thank you to anyone who reads this and can offer advice or guidance.

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The product was previously judged to have compliance problems with consumer button batteries, resulting in the product inventory being marked “Defective ". After inspection, our product does not contain button batteries, and we submitted an appeal and it was successful, our product status has been restored to normal sales, but our product inventory has not recovered. We have contacted the seller support team to help us restore the inventory, and the seller support team received a reply that the internal team has moved the inventory to be available for sale, but it has been more than twenty days, and our inventory has not been restored. CASE ID:16447674131

Please help us solve this problem.

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Our Seller Central Account is at risk of deactivation due to issues with late shipments. The delays were caused by a system error, and all our shipments are typically on schedule. We are looking for a solution to address our Late Shipment Rate and ensure that our Seller Central Account remains active. We have already reached out to Amazon Seller Support and submitted a few case logs but we still have the same issue.

Has anyone experienced this? Any info or recommendation will be highly appreciated. Thanks!

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US - Food and Product Safety - ASIN: B08B6F2Y69
by Seller_XTq5B9ziYWxSH

I received a food and product safety violation, which has now escalated to a repeated violation. When I first received the notice, I was informed that I would not be penalized, but Amazon deducted many points from my account, leading to its deactivation due to low account health. The appeal process for this violation has been poorly designed by Amazon.

When I attempted to submit my appeal regarding the food and product safety issue, a case was created with the name "US - Food and Product Safety - ASIN: B08B6F2Y69." This case is currently with seller support, and they need to forward the documents. However, the seller agent has denied my request to forward them, stating that I should provide the documents to Amazon as indicated. When I clicked to submit the appeal, Amazon created the case with seller support, but the agent is not cooperating.

I am very frustrated and unsure of what to do. Please advise me on how to proceed. Additionally, I have not received any response regarding the

this is the case id case ID 16385653041

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Account activation help
by Seller_eD7OwiGxG2Zis

Account help

We received your submission but do not have enough information to reactivate your account.

Why did this happen?

You have not sent us sufficient information that we previously requested from you to address our concerns with your account. For privacy reasons, we do not provide details about our investigation methods.

What happens now?

Your account will remain deactivated. If we do not receive the requested information your account will remain deactivated.

How do I appeal this decision?

If you have additional documents or information that you have not yet provided, you can submit your appeal by following the instructions on the "Account Health" page in Seller Central:

Review our past communications with you that specify the information required to appeal this decision.

Has your account been deactivated in error?

If you believe the complaints about the authenticity of your items are unjustified or received in error, you can explain how you identified this issue by following the instructions on the "Account Health" page in Seller Central and we will investigate your concern:

To view your account performance, select "Account Health" on the home screen of the Amazon Seller app on your iOS or Android device, or go to the "Account Health" page in Seller Central:

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