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Imagine having an individual Amazon account and a perfectly valid VAT registration under your trade name (totally legal, totally normal in Europe). This combination of things works fine for years but then one day, suddenly, it's DAC7 compliance time. Now you have 60 days.

Amazon’s tax interview insists that you use only your personal name, but at the same time seller support calls this a 'name mismatch' with the VAT registration. Amazon's solution? Essentially, "Please rewrite reality and change your perfectly valid VAT registration with your country's tax authorities to match our system’s preferences."

To add to the confusion, each time you contact seller support, they generously send you tax interview links - —for a marketplace you don’t even have an account on, to make a change that can never be implemented.

Interesting situation right? Well, if you happen to work at amazon you can follow this on case 17396769041. Let's see where this incredible journey leads us.

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Forums Feature Launch: Follow Your Fellow Sellers
by Seller_GEZPMc4CeQfh6

Hello Again Sellers! - Last month we launched the ability to follow discussions and conversations of interest using the new ‘Follow’ button.

The ‘Follow’ button can be found on the top section of original post or at the end of a thread after all the replies.

When the button is selected, you’ll get a pop-up on the Notifications tab whenever there is new activity.

We are now excited to share that we are beginning our phased roll out of the Follow a Seller or Amazon Community Manager feature.

To begin this process, you can click the new “Follow” button on their profile or profile pop-up and you’ll get a pop-up on the Notifications tab whenever they have a new post or reply (just like the Follow discussions feature).

You’ll also be able to see a list of your Followed discussions and users in the new Follow toggle within your profile activity.

If you want to customize what notifications you get, remember you can update your notification preferences at any time in the Preferences tab.

If you have any questions about this new feature or have any feedback, please don’t hesitate to let us know in the replies below. 😊

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Listing Removed Help
by Seller_0Z7YsZjqwHcDY

@Seller_zukQNO61PzGck @Seller_8hQgfj6OVZYse @Seller_37l8i4vuvugjG

My ASIN B07NTWSMJR has been flagged for antifungal claims. However I have never made any type of antifungal claim and the case responses im getting are from robots it seems. I have attached actual photos of the product and the label file.

A digital mockup image that was uploaded to the listing and then subsequently removed is what cause this trigger. That image is not the actual image just a digital mockup and even in that there is no antifungal claim.

I have always had long conversations and chats regarding my products and they have never violated any type of antifungal amazon policy. I need help on this ASAP this puts my entire business at risk.

I have tried with amazon seller support over the past few days and on this forum but no one has helped me yet.

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Please help MODS - I need assistance with Safe T Claims that are being denied or payed against Amazon policy. This has become an ongoing issue and I have a list of claims that need escalation. Please help!!

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Not sure if anyone else has noticed but changing the quantity of an item that's set to zero now takes additional clicks and more time.

In the past, changing a quantity of an item that's at zero took literally two clicks.

You'd click into the quantity field, change the number, then click save. The process is still currently the same for an item that already has inventory.

But now, you need to click on the number 0 to bring up some side menu, go into the field there, change the quantity there THEN click save. Now it takes 3 clicks.

It's incredibly frustrating it is that Amazon keeps rolling out these changes that makes things less efficient. It's not the first time this happens either. What is going on?

EDIT: it's actually even worse than i thought. before if you had several SKU's at a 0 QTY, then you'd be able to click into the field, increase the quantity for each field, then click save for several sku's.

Now you need to click "Save" for every individual SKU.

It just feels like Amazon hates us. I'm not even mad anymore. just embarrassed, disappointed and frustrated. i know a change like this seems minor but it's extremely discouraging to see updates like this get rolled out constantly. if this keeps up, i fear amazon will go the way of other marketplaces. once the marketplace stops listening to it's sellers is generally when the decline starts.

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I got a one star Feedback Rating.

Order ID111-2504088-5909833

Customer's original comments: Says I need to go pick up...don't drive!

This is the post office's business, what does it have to do with us sellers.

I applied for deletion, and Amazon replied immediately "We have reviewed this feedback and found that it is not in violation of our guidelines and has been retained."

I reported the problem to Amazon customer service again, and the customer service just copied and pasted a bunch of policies.

Are all Amazon's teams robots? Are they inhumane?

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Hi fellow sellers,

I have been dealing with an extremely high rate of "order not received" cases on my FBM orders, and I want to see if others are experiencing the same issue.

Since switching some of my products to FBM about six months ago, I have noticed a growing trend of customers reporting that they never received their orders. However, the situation worsened significantly after Thanksgiving, and the issue has remained consistently high for the past three months.

My "order not received" refund rate in the last 30 days is 17.1%, and my year-to-date (YTD) rate is 11.3%, which is far higher than normal.

Customers with different names and addresses are submitting identical refund requests with the exact same wording:

"Friend, what's the matter? Why has my package not been delivered to me for so long? I don't need it now, I want my money back now, please refund."

This only happens on Amazon FBM – we have been selling for over nine years across six different marketplaces, and our "order not received" rate on other platforms is below 1%.

We have tried using multiple shipping carriers (USPS, UPS, FedEx), but the issue persists.

We genuinely care about our account health, customer experience, and Amazon policies, so we usually issue full refunds when buyers send messages claiming non-receipt—before they escalate to an A-to-Z claim. However, this ongoing issue is severely damaging our business.

Has anyone else seen an unusually high "order not received" rate on FBM recently?

Are there any known refund scams that match this pattern?

What is the best way to escalate this to Amazon and get a real investigation?

How can we efficiently handle "order not received" claims without immediately issuing refunds?

Any advice would be greatly appreciated!

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ELIGIBLE FOR SAFE T CLAIM?
by Seller_FAf2BjEFGtrGA

Hi - we have recently received a few returns with the reason "arrived too late." In these cases the buyer did in fact receive it after the Amazon promised delivery date. (No fault of ours, they were all shipped on time.) Are we protected from having to pay for these return shipments since we purchase our shipping directly through Amazon. Can I file a Safe T Claim and if yes, suggested verbiage?

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Amazon, I am so disappointed you have to resort to these tactics now. I have a campaign where it says I was charged for 21 clicks... I looked at the keywords list, NONE OF THEM HAVE ANY CLICKS RECORDED. None! And on the top of the ledger it says 21 clicks. What is ever worse is my standard bid is only $1.38 and you're charging me $5.06 on clicks that are not even recorded on my campaign. So they essentially dont exist. They're fake clicks, and you're charging me an increased bid rate when I have selected 0% bid increase on all of the placements.

I tried filing support case but it goes nowhere, we don't have the regular ads support like before we used to be able to chat live. Now we just have to email and wait for your undertrained responders to copy and paste nonsense back to us.

Any other sellers experiencing this? I would like to see if this is a pattern happening to others.

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its pretty sad so many people have been gated in universal movies and vinyls. But hey goodwill who sells used stuff that has been donated yet can still sell these products..if Amazon was worried about keeping their marketplace safe that's just a load of crap btw they would not let goodwill sell their goods. I don't understand how they get away with selling anything they want.

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