My amazon sponsored ad listing is getting stripped. It used to hang out 4 to 8 hours up top on our main key-word search terms (used by the majority of buyers when looking for our product or similar products). Before the problem, people would click our ad and we'd get a certain percentage of sales (averaged over months). Now, just recently (past few days), our sponsored ad goes up at the top of Amazon under 'sponsored', (same ad settings as before the problem), a bunch 'clicks' occur from my sponsored ad, then the ad campaign runs out (based on our settings, we only spend a certain amount per day), yet no click throughs and no sales (entirely different and very suddenly). This happens in a very short time frame (15 minutes or less!!!!, rather than the average 6 to 8 hours that our ad would run previously). So what could be causing that? Could other sellers (competitors) be clicking on the ad campaigns then clicking away then doing it again repeatedly to run out our campaign? Does Amazon charge for repeated clicks from the same IP address on sponsored ads or just one time from one IP address from a sponsored ad?
Any advice on how to deal with this? This is not normal. My entire daily sponsored ad funds is running down the drain in a very short time frame (15 min. or less) rather than the established pattern of 4 to 8 hours before this problem began.
Advice would be appreciated.
hamlett22