Handmade Community
Handmade Community
Variations or Customization?
I sell prints and most of my designs have two color options. I have been using customization options for buyers to select both size and color for years. I never used variations and lately I think if I am missing something. I know the basic differences between variations and customizations, but I don’t have any answer to the question of should I use variations.
Can anyone tell me why they prefer variations over customization? I really want to know if there is a scenario that fits my product line as well.
Variations or Customization?
I sell prints and most of my designs have two color options. I have been using customization options for buyers to select both size and color for years. I never used variations and lately I think if I am missing something. I know the basic differences between variations and customizations, but I don’t have any answer to the question of should I use variations.
Can anyone tell me why they prefer variations over customization? I really want to know if there is a scenario that fits my product line as well.
Seller_la6yWqhB9Jzwb
Variations make it easier for the customer. They just click the box of the one they want - it’s much more like the interface on the rest of amazon. Customization are just a bit more clunky to navigate. The differences aren’t that big of a deal on a desktop, but on a phone (50% of purchases are mobile), being able to use one thumb to quickly pick what you want is a big difference.
It also makes prices and titles and differences a bit more obvious to use V vs C. And if you ever want to FBA, V is the way to go, as each V is a unique SKU.
Now, for you, with prints, sizes and colors (and presumably prices) I’d experiment more with separate ASINs. People see a 5x7 they like, change it to 10x12 and don’t notice the price increase, then get annoyed later.
Or I’m shopping for blue for my decor… I might skip over your yellow in my search results not ever knowing you offer blue as well. (i think variations handle search better too).
2 replies
Seller_la6yWqhB9Jzwb
Variations make it easier for the customer. They just click the box of the one they want - it’s much more like the interface on the rest of amazon. Customization are just a bit more clunky to navigate. The differences aren’t that big of a deal on a desktop, but on a phone (50% of purchases are mobile), being able to use one thumb to quickly pick what you want is a big difference.
It also makes prices and titles and differences a bit more obvious to use V vs C. And if you ever want to FBA, V is the way to go, as each V is a unique SKU.
Now, for you, with prints, sizes and colors (and presumably prices) I’d experiment more with separate ASINs. People see a 5x7 they like, change it to 10x12 and don’t notice the price increase, then get annoyed later.
Or I’m shopping for blue for my decor… I might skip over your yellow in my search results not ever knowing you offer blue as well. (i think variations handle search better too).
Variations or Customization?
I sell prints and most of my designs have two color options. I have been using customization options for buyers to select both size and color for years. I never used variations and lately I think if I am missing something. I know the basic differences between variations and customizations, but I don’t have any answer to the question of should I use variations.
Can anyone tell me why they prefer variations over customization? I really want to know if there is a scenario that fits my product line as well.
Variations or Customization?
I sell prints and most of my designs have two color options. I have been using customization options for buyers to select both size and color for years. I never used variations and lately I think if I am missing something. I know the basic differences between variations and customizations, but I don’t have any answer to the question of should I use variations.
Can anyone tell me why they prefer variations over customization? I really want to know if there is a scenario that fits my product line as well.
Variations or Customization?
I sell prints and most of my designs have two color options. I have been using customization options for buyers to select both size and color for years. I never used variations and lately I think if I am missing something. I know the basic differences between variations and customizations, but I don’t have any answer to the question of should I use variations.
Can anyone tell me why they prefer variations over customization? I really want to know if there is a scenario that fits my product line as well.
Seller_la6yWqhB9Jzwb
Variations make it easier for the customer. They just click the box of the one they want - it’s much more like the interface on the rest of amazon. Customization are just a bit more clunky to navigate. The differences aren’t that big of a deal on a desktop, but on a phone (50% of purchases are mobile), being able to use one thumb to quickly pick what you want is a big difference.
It also makes prices and titles and differences a bit more obvious to use V vs C. And if you ever want to FBA, V is the way to go, as each V is a unique SKU.
Now, for you, with prints, sizes and colors (and presumably prices) I’d experiment more with separate ASINs. People see a 5x7 they like, change it to 10x12 and don’t notice the price increase, then get annoyed later.
Or I’m shopping for blue for my decor… I might skip over your yellow in my search results not ever knowing you offer blue as well. (i think variations handle search better too).
Seller_la6yWqhB9Jzwb
Variations make it easier for the customer. They just click the box of the one they want - it’s much more like the interface on the rest of amazon. Customization are just a bit more clunky to navigate. The differences aren’t that big of a deal on a desktop, but on a phone (50% of purchases are mobile), being able to use one thumb to quickly pick what you want is a big difference.
It also makes prices and titles and differences a bit more obvious to use V vs C. And if you ever want to FBA, V is the way to go, as each V is a unique SKU.
Now, for you, with prints, sizes and colors (and presumably prices) I’d experiment more with separate ASINs. People see a 5x7 they like, change it to 10x12 and don’t notice the price increase, then get annoyed later.
Or I’m shopping for blue for my decor… I might skip over your yellow in my search results not ever knowing you offer blue as well. (i think variations handle search better too).
Seller_la6yWqhB9Jzwb
Variations make it easier for the customer. They just click the box of the one they want - it’s much more like the interface on the rest of amazon. Customization are just a bit more clunky to navigate. The differences aren’t that big of a deal on a desktop, but on a phone (50% of purchases are mobile), being able to use one thumb to quickly pick what you want is a big difference.
It also makes prices and titles and differences a bit more obvious to use V vs C. And if you ever want to FBA, V is the way to go, as each V is a unique SKU.
Now, for you, with prints, sizes and colors (and presumably prices) I’d experiment more with separate ASINs. People see a 5x7 they like, change it to 10x12 and don’t notice the price increase, then get annoyed later.
Or I’m shopping for blue for my decor… I might skip over your yellow in my search results not ever knowing you offer blue as well. (i think variations handle search better too).
2 replies
2 replies
Seller_la6yWqhB9Jzwb
Variations make it easier for the customer. They just click the box of the one they want - it’s much more like the interface on the rest of amazon. Customization are just a bit more clunky to navigate. The differences aren’t that big of a deal on a desktop, but on a phone (50% of purchases are mobile), being able to use one thumb to quickly pick what you want is a big difference.
It also makes prices and titles and differences a bit more obvious to use V vs C. And if you ever want to FBA, V is the way to go, as each V is a unique SKU.
Now, for you, with prints, sizes and colors (and presumably prices) I’d experiment more with separate ASINs. People see a 5x7 they like, change it to 10x12 and don’t notice the price increase, then get annoyed later.
Or I’m shopping for blue for my decor… I might skip over your yellow in my search results not ever knowing you offer blue as well. (i think variations handle search better too).
Seller_la6yWqhB9Jzwb
Variations make it easier for the customer. They just click the box of the one they want - it’s much more like the interface on the rest of amazon. Customization are just a bit more clunky to navigate. The differences aren’t that big of a deal on a desktop, but on a phone (50% of purchases are mobile), being able to use one thumb to quickly pick what you want is a big difference.
It also makes prices and titles and differences a bit more obvious to use V vs C. And if you ever want to FBA, V is the way to go, as each V is a unique SKU.
Now, for you, with prints, sizes and colors (and presumably prices) I’d experiment more with separate ASINs. People see a 5x7 they like, change it to 10x12 and don’t notice the price increase, then get annoyed later.
Or I’m shopping for blue for my decor… I might skip over your yellow in my search results not ever knowing you offer blue as well. (i think variations handle search better too).
Seller_la6yWqhB9Jzwb
Variations make it easier for the customer. They just click the box of the one they want - it’s much more like the interface on the rest of amazon. Customization are just a bit more clunky to navigate. The differences aren’t that big of a deal on a desktop, but on a phone (50% of purchases are mobile), being able to use one thumb to quickly pick what you want is a big difference.
It also makes prices and titles and differences a bit more obvious to use V vs C. And if you ever want to FBA, V is the way to go, as each V is a unique SKU.
Now, for you, with prints, sizes and colors (and presumably prices) I’d experiment more with separate ASINs. People see a 5x7 they like, change it to 10x12 and don’t notice the price increase, then get annoyed later.
Or I’m shopping for blue for my decor… I might skip over your yellow in my search results not ever knowing you offer blue as well. (i think variations handle search better too).
