Greetings @Seller_5x3XeQFGQWNe8,

Thank you for utilizing the seller forums to obtain help with regain "Featured Offer" eligibility in the books category.

• "It seems like I have lost Featured offer eligibility in the books category. I've been selling for a few years. My account health is 208, my ODR is at 0%, my valid tracking rate is 100%."

Your metric certainly counts towards becoming the "Featured Offer" but there are many other things that will be taking into consideration to become the "Featured Offer".

1. Make sure you have a Professional Selling Plan
2. Make sure your metrics (Order Defect Rate, Cancellation Rate, and Late Shipment Rate) are in excellent standings because the better you perform, the higher your chances are of becoming Featured Offer eligible
3. Price your items competitively
4. Offer faster shipping and free shipping
5. Provide great customer service
6. Keep stock available

There are two steps to select offers to feature. -First, we determine which items are eligible to be featured based on criteria that are designed to give customers a great shopping experience. Second, from this pool of eligible offers, we choose compelling offers to feature.

-Second, the selection. To be considered for selection as the Featured Offer, first make sure that both you and your listed items are eligible. Selection then looks at a number of factors to identify the offers that customers are most likely to want, including price, availability, delivery speed, and customer service.

Please visit the page Become the Featured Offer for more information.

Other options if you don’t win the Featured Offer

Listings that do not win the Featured Offer are eligible for placement in the Other sellers on Amazon box. However, Amazon does not guarantee placement in either of these locations.

Feel free to check the page How the Other Sellers on Amazon box works for more information.

The forums community and I are committed to assisting you. Feel free to share how we can support you moving forward.

Wish you all the best,

Nikki