The Manage Your Experiments feature now includes A/B testing of product images. For the first time, you can test alternate versions of your main product image and see what images may drive higher conversion rates with customers. At no additional cost, you can use A/B tests to help optimize your product images which can generate confidence with customers and help drive purchase decisions.
With Manage Your Experiments, you can run A/B experiments on three areas of your detail page: A+ Content, product titles, and images. Experiments are easy to start and the results are simple to understand, so you can be confident you are making the right choice for your products. It takes less than five minutes to create an image experiment with results shared weekly.
You can start an experiment in the Manage Your Experiments tool in Seller Central.