Create engaging email campaigns with themed templates in ‘Customer Engagement’ (beta) tool
The Customer Engagement tool empowers brand owners registered in Brand Registry to engage with their Amazon followers through email. Brands with 1000 or more followers on Amazon Store will have the best experience when using this tool. However, this tool is accessible to all brands with followers.
You can now create themed email campaigns within the Customer Engagement tool. Multiple holiday banners are available with new templates being launched monthly. With these themed templates, you can suggest gifts for upcoming holidays, New Year resolutions, travel adventures, game day, and other occasions.
Start an email campaign easily in Customer Engagement (beta) tool by choosing the theme that you would like to run from the Select event type drop down menu. Select your themed banner in “Email Settings,” and then set up your campaign the same way you normally would. For step-by-step instructions on setting up an email campaign, go to Manage Your Customer Engagement page. To review your email before submitting your campaign, click the new Preview option next to Start Campaign.
Go to Customer Engagement (beta) tool to create your campaign today.
25 replies
Seller_08ADIjAlCrQ5a
Is this beta feature something you have to be opted or invited in to use?
Seller_2sSWhvyZsq56v
So now Amazon wants us to contact customers?
What if the buyer has OPTED-OUT of notifications, do they still receive this?
Seller_oEw5wUNHgJxxP
While I have not checked the “Tool” out, I do wonder, is it intended to send mailings to our customers, or to Amazon’s Customers?
As in they want us to use our double opt in email list to do this marketing, or they will allow us to send emails through the Amazon environment to those hidden email addresses.
We have helped on Amazon Beta projects in the past and happy to do so now. However, we do need further information.
Seller_ZDGgATBGegBqy
I’m not sure that I understand what is going on here. Is Amazon enabling spammers?
Apparently the customer has to ‘opt in’ to recive these emails. Does this mean that the customer opts in for each seller that he is willing to receive mail from? Or does the customer opt in to all marketing emails from any seller at one go?
And most importantly, what is the default here? Does a customer start ‘out’, and have to opt in? Or do they start ‘in’?
How, exactly, does a customer become a ‘follower’? And when they do become a follower, what - if anything - are they told about the change in their candidacy for receiving email?
Seller_rCLezFgyfXZwn
Call me a pessimist, but I’m waiting this out. Sounds like a trap. As a customer, knowing my account price increased and all of a sudden I’m getting spam from everywhere, even if I started auto opt-in I’d be opting out immediately. My experience in survey marketing leads me to believe that’s where that 1000 customers number comes from. On the seller side even more concerns.
Seller_HGNCgmG14eLKq
more dumb stuff from amazon. Brands can talk to the customer if they have enough. lol… but only then. What a joke .
Seller_lR7LTv2dlFcLy
What’s the best way to get followers on Amazon?
Seller_vCy0xpcY7PnIx
Our page still says “something cool is on the way” we are Brand registered, have followers and a store. Is this still being rolled out?
Seller_fcz22MKlKqdnw
I’m assuming this is for FBA only? Would be nice if FBM could join but I won’t get my hopes up…
Create engaging email campaigns with themed templates in ‘Customer Engagement’ (beta) tool
The Customer Engagement tool empowers brand owners registered in Brand Registry to engage with their Amazon followers through email. Brands with 1000 or more followers on Amazon Store will have the best experience when using this tool. However, this tool is accessible to all brands with followers.
You can now create themed email campaigns within the Customer Engagement tool. Multiple holiday banners are available with new templates being launched monthly. With these themed templates, you can suggest gifts for upcoming holidays, New Year resolutions, travel adventures, game day, and other occasions.
Start an email campaign easily in Customer Engagement (beta) tool by choosing the theme that you would like to run from the Select event type drop down menu. Select your themed banner in “Email Settings,” and then set up your campaign the same way you normally would. For step-by-step instructions on setting up an email campaign, go to Manage Your Customer Engagement page. To review your email before submitting your campaign, click the new Preview option next to Start Campaign.
Go to Customer Engagement (beta) tool to create your campaign today.
Create engaging email campaigns with themed templates in ‘Customer Engagement’ (beta) tool
The Customer Engagement tool empowers brand owners registered in Brand Registry to engage with their Amazon followers through email. Brands with 1000 or more followers on Amazon Store will have the best experience when using this tool. However, this tool is accessible to all brands with followers.
You can now create themed email campaigns within the Customer Engagement tool. Multiple holiday banners are available with new templates being launched monthly. With these themed templates, you can suggest gifts for upcoming holidays, New Year resolutions, travel adventures, game day, and other occasions.
Start an email campaign easily in Customer Engagement (beta) tool by choosing the theme that you would like to run from the Select event type drop down menu. Select your themed banner in “Email Settings,” and then set up your campaign the same way you normally would. For step-by-step instructions on setting up an email campaign, go to Manage Your Customer Engagement page. To review your email before submitting your campaign, click the new Preview option next to Start Campaign.
Go to Customer Engagement (beta) tool to create your campaign today.
25 replies
25 replies
Seller_08ADIjAlCrQ5a
Is this beta feature something you have to be opted or invited in to use?
Seller_2sSWhvyZsq56v
So now Amazon wants us to contact customers?
What if the buyer has OPTED-OUT of notifications, do they still receive this?
Seller_oEw5wUNHgJxxP
While I have not checked the “Tool” out, I do wonder, is it intended to send mailings to our customers, or to Amazon’s Customers?
As in they want us to use our double opt in email list to do this marketing, or they will allow us to send emails through the Amazon environment to those hidden email addresses.
We have helped on Amazon Beta projects in the past and happy to do so now. However, we do need further information.
Seller_ZDGgATBGegBqy
I’m not sure that I understand what is going on here. Is Amazon enabling spammers?
Apparently the customer has to ‘opt in’ to recive these emails. Does this mean that the customer opts in for each seller that he is willing to receive mail from? Or does the customer opt in to all marketing emails from any seller at one go?
And most importantly, what is the default here? Does a customer start ‘out’, and have to opt in? Or do they start ‘in’?
How, exactly, does a customer become a ‘follower’? And when they do become a follower, what - if anything - are they told about the change in their candidacy for receiving email?
Seller_rCLezFgyfXZwn
Call me a pessimist, but I’m waiting this out. Sounds like a trap. As a customer, knowing my account price increased and all of a sudden I’m getting spam from everywhere, even if I started auto opt-in I’d be opting out immediately. My experience in survey marketing leads me to believe that’s where that 1000 customers number comes from. On the seller side even more concerns.
Seller_HGNCgmG14eLKq
more dumb stuff from amazon. Brands can talk to the customer if they have enough. lol… but only then. What a joke .
Seller_lR7LTv2dlFcLy
What’s the best way to get followers on Amazon?
Seller_vCy0xpcY7PnIx
Our page still says “something cool is on the way” we are Brand registered, have followers and a store. Is this still being rolled out?
Seller_fcz22MKlKqdnw
I’m assuming this is for FBA only? Would be nice if FBM could join but I won’t get my hopes up…
Seller_08ADIjAlCrQ5a
Is this beta feature something you have to be opted or invited in to use?
Seller_08ADIjAlCrQ5a
Is this beta feature something you have to be opted or invited in to use?
Seller_2sSWhvyZsq56v
So now Amazon wants us to contact customers?
What if the buyer has OPTED-OUT of notifications, do they still receive this?
Seller_2sSWhvyZsq56v
So now Amazon wants us to contact customers?
What if the buyer has OPTED-OUT of notifications, do they still receive this?
Seller_oEw5wUNHgJxxP
While I have not checked the “Tool” out, I do wonder, is it intended to send mailings to our customers, or to Amazon’s Customers?
As in they want us to use our double opt in email list to do this marketing, or they will allow us to send emails through the Amazon environment to those hidden email addresses.
We have helped on Amazon Beta projects in the past and happy to do so now. However, we do need further information.
Seller_oEw5wUNHgJxxP
While I have not checked the “Tool” out, I do wonder, is it intended to send mailings to our customers, or to Amazon’s Customers?
As in they want us to use our double opt in email list to do this marketing, or they will allow us to send emails through the Amazon environment to those hidden email addresses.
We have helped on Amazon Beta projects in the past and happy to do so now. However, we do need further information.
Seller_ZDGgATBGegBqy
I’m not sure that I understand what is going on here. Is Amazon enabling spammers?
Apparently the customer has to ‘opt in’ to recive these emails. Does this mean that the customer opts in for each seller that he is willing to receive mail from? Or does the customer opt in to all marketing emails from any seller at one go?
And most importantly, what is the default here? Does a customer start ‘out’, and have to opt in? Or do they start ‘in’?
How, exactly, does a customer become a ‘follower’? And when they do become a follower, what - if anything - are they told about the change in their candidacy for receiving email?
Seller_ZDGgATBGegBqy
I’m not sure that I understand what is going on here. Is Amazon enabling spammers?
Apparently the customer has to ‘opt in’ to recive these emails. Does this mean that the customer opts in for each seller that he is willing to receive mail from? Or does the customer opt in to all marketing emails from any seller at one go?
And most importantly, what is the default here? Does a customer start ‘out’, and have to opt in? Or do they start ‘in’?
How, exactly, does a customer become a ‘follower’? And when they do become a follower, what - if anything - are they told about the change in their candidacy for receiving email?
Seller_rCLezFgyfXZwn
Call me a pessimist, but I’m waiting this out. Sounds like a trap. As a customer, knowing my account price increased and all of a sudden I’m getting spam from everywhere, even if I started auto opt-in I’d be opting out immediately. My experience in survey marketing leads me to believe that’s where that 1000 customers number comes from. On the seller side even more concerns.
Seller_rCLezFgyfXZwn
Call me a pessimist, but I’m waiting this out. Sounds like a trap. As a customer, knowing my account price increased and all of a sudden I’m getting spam from everywhere, even if I started auto opt-in I’d be opting out immediately. My experience in survey marketing leads me to believe that’s where that 1000 customers number comes from. On the seller side even more concerns.
Seller_HGNCgmG14eLKq
more dumb stuff from amazon. Brands can talk to the customer if they have enough. lol… but only then. What a joke .
Seller_HGNCgmG14eLKq
more dumb stuff from amazon. Brands can talk to the customer if they have enough. lol… but only then. What a joke .
Seller_lR7LTv2dlFcLy
What’s the best way to get followers on Amazon?
Seller_lR7LTv2dlFcLy
What’s the best way to get followers on Amazon?
Seller_vCy0xpcY7PnIx
Our page still says “something cool is on the way” we are Brand registered, have followers and a store. Is this still being rolled out?
Seller_vCy0xpcY7PnIx
Our page still says “something cool is on the way” we are Brand registered, have followers and a store. Is this still being rolled out?
Seller_fcz22MKlKqdnw
I’m assuming this is for FBA only? Would be nice if FBM could join but I won’t get my hopes up…
Seller_fcz22MKlKqdnw
I’m assuming this is for FBA only? Would be nice if FBM could join but I won’t get my hopes up…
