Hi @Seller_kWzASERYhgus6,

I know how hard it is to build something of your own on Amazon. I know it can feel sometimes like you’re being pulled in too many directions at once.

So I took a moment to step out of that noise and just spend some time with your listings — especially your Fresh Cotton Body Spray. I wanted to better understand who you are, what you’ve built, and the kind of customer you’re speaking to.

What came through immediately was the care. The scents. The ingredients. The small-batch thoughtfulness. You’re not just selling a product — you’re offering people a moment.

And when advertising feels unsustainable, maybe the better question isn’t “How do I drive more traffic?” but: Who is my customer? What do they actually need — and how can I speak to that more clearly, more confidently, more humanely?

So I tried to picture her — the person who reaches for your spray.

She moves through her day carrying more than most people realize: responsibilities, expectations, invisible labor. What she’s craving isn’t luxury. It’s a small pause. A soft exhale. A moment where she feels fresh, grounded, and quietly herself again.

She doesn’t want to announce herself. She wants to feel whole.

• She reaches for scents that soothe, not overpower.
• She values simplicity, trust, and transparency in ingredients.
• She loves flexibility — something she can mist on her skin, her scarf, her room, her car — whatever the moment calls for.

This isn’t about performance. It’s about presence.

And when your listing reflects that — not just through features, but through tone, visuals, and emotional clarity — something clicks. The product becomes more than useful. It becomes personal.

With that lens in mind, here are a few small ideas that might help the listing connect even more deeply with the people it’s made for:

1. Be fully transparent about ingredients

Your third bullet says “simple ingredients,” but Image #5 lists Polysorbate 20 and Germaben Plus — which some shoppers might not expect in a natural product. Even if those are needed for safety and stability, briefly explaining them could build trust rather than undermine it.

2. Clarify the fragrance language

You highlight “Phthalate Free Fragrance” (which is great!), but the bottle just says “Fragrance.” For ingredient-conscious buyers, a little more clarity — even if it’s just about what’s not included — could make a big difference.

3. Let the feeling come through in the imagery

Most of the current images are practical — front and back shots. But Image #2, with the cotton plant and soft light, hints at the emotional layer: warmth, care, calm. Could you expand on that?

4. Show the versatility you describe

You mention the spray works for skin, linens, and air — but visuals don’t yet show that. One or two lifestyle shots could go a long way here, helping customers visualize the product in their routines.

5. Highlight the key benefits more clearly

Details like “Alcohol Free,” “Vegan,” and “Not tested on animals” matter to your audience — but they’re easy to miss. Consider pulling them forward with soft, clean visuals that align with your brand’s tone: thoughtful, gentle, uncluttered.

6. Ease up on skin transformation claims

The title says “Energizes Skin,” and there’s talk of hydration and looking awake — but the actual formula seems more about the feeling than a physiological benefit. And that’s enough. A simple line like “Leaves you feeling fresh, calm, and lightly restored” might feel more aligned.

In a world that constantly asks women to do more, be more, and need less — your product offers something rare: A small return to self. A breath. A quiet comfort. When your listing reflects that — with clarity, softness, and a bit of emotional truth — the right people will feel it. And they’ll come back.

Warmly,

Michael