Running ads
my products have 2 reviews should I run ads now or not yet I get only a very few sales a week but not a lot any suggestions
1 reply
Daryl_Amazon
Hi @Kitchen_Accessories
Running ads can be a great way to boost your product visibility and drive more sales on the platform. However, the decision to run ads should be carefully considered, taking into account various factors such as your product's performance, reviews, and overall marketing strategy.
While having only two reviews may not seem like a lot, it's important to remember that every positive review counts and can help build trust with potential customers. That said, it's generally recommended to have a higher number of reviews (ideally in the double digits) before investing heavily in advertising campaigns.
Here are a few suggestions to consider:
Focus on organic growth first: Before running ads, try to optimize your product listings, descriptions, and images to attract more organic traffic and sales. This can help you build up more reviews organically, which can then make your ad campaigns more effective.
Run small, targeted campaigns: Instead of launching a large-scale ad campaign right away, consider starting with small, targeted campaigns to test the waters. This way, you can gauge the performance and make adjustments before committing more resources.
Leverage promotions and discounts: Offering promotions or discounts can be an effective way to generate more sales and, consequently, more reviews. Just be mindful of the platform's policies and ensure that your promotions comply with their guidelines.
Encourage customer reviews: Reach out to your existing customers and politely request them to leave honest reviews about their experience with your product. Positive reviews can significantly improve your product's visibility and credibility.
Utilize the platform's resources: Many selling platforms offer helpful resources and guides for running successful ad campaigns. Take advantage of these resources to learn best practices and optimize your campaigns for better results.
If you're still unsure about running ads or need further assistance, consider reaching out to the platform's support team or consulting with experienced sellers in your niche for additional guidance.
Remember, building a successful online business takes time and patience. By focusing on providing excellent products and customer service, and continuously improving your marketing strategies, you can gradually increase your sales and build a solid customer base.
Daryl