As Amazon sellers, we know you're always looking for ways to improve the customer experience and reduce packaging waste. That's why we want to remind you about two important Amazon programs - Frustration-Free Packaging (FFP) and Ships in Product Packaging.

These programs have been in place for a while, but it's a great time to re-evaluate your packaging and take advantage of the benefits they offer.

Frustration-Free Packaging certification requires that your packaging be:

• Made of 100% curbside recyclable materials per your region

• Easy for customers to open and fully access the contents within 120 seconds

• Free of blister packs, plastic inserts, packing peanuts, and other non-recyclable materials

Products that achieve FFP certification are automatically qualified for the Ships in Product Packaging program. This allows your branded product packaging to ship directly to customers without any additional Amazon-provided delivery packaging.

The benefits are:

1. Improved customer satisfaction - Easy-to-open, sustainable packaging delights your customers.

2. Reduced packaging waste - Eliminating excess packaging aligns with sustainability goals.

In the Sustainability Solutions Hub, you can already see data on the estimated package weight avoided for your certified products, as well as identify opportunities to certify other products.

Reach out to us if you need any guidance on optimizing your product packaging to qualify. Let's work together to create a more sustainable experience!

Dominic