On September 5, 2024, the maximum durations of three different classes of coupons will be changed from 90 days to the following:

• Standard coupons: 30 days
• Reorder coupons: 180 days
• Subscribe & Save coupons: 365 days

The maximum durations of these coupons are being differentiated to increase their impact, to distinguish various promotional offers and to incentivise their use within specified time-frames.

Coupons that were issued before September 5 will not be affected by this update and may run as long as 90 days.

For more information, go to Create a coupon.