Set competitive prices with new Similar Product dashboard
The new Similar Product dashboard allows you to identify, compare, and track prices of products similar to your listing on Amazon in one place.
With the new dashboard, you can compare the prices of up to five similar products and adjust your pricing strategy right from your Manage Inventory page on Seller Central.
To learn more, go to Similar product pricing
Set competitive prices with new Similar Product dashboard
The new Similar Product dashboard allows you to identify, compare, and track prices of products similar to your listing on Amazon in one place.
With the new dashboard, you can compare the prices of up to five similar products and adjust your pricing strategy right from your Manage Inventory page on Seller Central.
To learn more, go to Similar product pricing
4 replies
Seller_CW0P5hgbsiqWX
Pay attention to what is really going on. And that would be your desired profit to be earned when you purchased the inventory.
Here is my Paul Harvey story about Amazon Advertising and Competitive Pricing.
Amazon selling is very easy and couldn't be any simpler, but no one will tell you the secret Amazon uses for its own for success. Amazon knows this secret better than any other seller and works very hard to keep it from being known, because when the secret is out on the bag, things will change.
Amazon is very good at showing sellers what a good competitive price would be for the products they sell. Why there are several software companies that, for a fee, can do the same. With all the hype around them, they almost sound like a necessity to have when selling online.
Amazon also is very good at offering advertising campaigns to increase your sales. That way, sellers will keep their selling price high, with the potential of more buyers seeing their offerings. Offered are Keyword Advertising, PPC Advertising, Placement Advertising and more, all to boost your sales. But do they really work?
Strangely enough, you do not see Amazon's products displayed in that good competitive price range, nor do you see Amazon actually using the advertising methods sold to sellers. Why, because Amazon knows the secret is not in those add-on strategies offered for sale. The advertising programs offered are to increase Amazon's bottom line, and keep the secret hidden. While sellers naturally have an internal desire to succeed, many focus on all the hype surrounding these advertising addons, while Amazon focuses on something else, the Buyer.
So, what does the buyer have to do with it? Well, the buyer's action is the secret. Amazon knows that the lowest price offering for any product will sell before the higher price offering of the same item. Amazon wants 3rd party sellers to sell at a higher, so-called competitive price, and if it doesn't sell, buy some advertising from Amazon to help it along. This keeps those sellers away from the Amazon offering and the lowest price offering. So, while the sellers are constantly watching their (always Higher) competitive pricing, advertising program, and what other sellers are doing, Amazon and the sellers with the lowest price offerings are selling away 24 hours a day with no problem. And now you know the rest of the story.
Seller_r9wMm8LrE5iKj
Prediction: bots are not good enough at identifying "similar according to humans" without a lot of human intervention. By using this dashboard, you'll be creating data for an AI, which Amazon will then use to (poorly) identify similar items. Then Amazon will (a) push customers to cheaper versions of your product, largely from overseas, thereby taking away your sales and further eroding the middle class and (b) require that you match pricing to poorly defined similar products in order to get surfaced on the platform.
Venditor emptor.
Seller_3wzBczgcWe0Ch
This tool is what you would use prior to buying inventory. It's standard product research.
Now, how long until listings are deactivated because the product is not "priced competitively" with, not only the same item but with similar items?
Set competitive prices with new Similar Product dashboard
The new Similar Product dashboard allows you to identify, compare, and track prices of products similar to your listing on Amazon in one place.
With the new dashboard, you can compare the prices of up to five similar products and adjust your pricing strategy right from your Manage Inventory page on Seller Central.
To learn more, go to Similar product pricing
Set competitive prices with new Similar Product dashboard
The new Similar Product dashboard allows you to identify, compare, and track prices of products similar to your listing on Amazon in one place.
With the new dashboard, you can compare the prices of up to five similar products and adjust your pricing strategy right from your Manage Inventory page on Seller Central.
To learn more, go to Similar product pricing
Set competitive prices with new Similar Product dashboard
The new Similar Product dashboard allows you to identify, compare, and track prices of products similar to your listing on Amazon in one place.
With the new dashboard, you can compare the prices of up to five similar products and adjust your pricing strategy right from your Manage Inventory page on Seller Central.
To learn more, go to Similar product pricing
4 replies
4 replies
Seller_CW0P5hgbsiqWX
Pay attention to what is really going on. And that would be your desired profit to be earned when you purchased the inventory.
Here is my Paul Harvey story about Amazon Advertising and Competitive Pricing.
Amazon selling is very easy and couldn't be any simpler, but no one will tell you the secret Amazon uses for its own for success. Amazon knows this secret better than any other seller and works very hard to keep it from being known, because when the secret is out on the bag, things will change.
Amazon is very good at showing sellers what a good competitive price would be for the products they sell. Why there are several software companies that, for a fee, can do the same. With all the hype around them, they almost sound like a necessity to have when selling online.
Amazon also is very good at offering advertising campaigns to increase your sales. That way, sellers will keep their selling price high, with the potential of more buyers seeing their offerings. Offered are Keyword Advertising, PPC Advertising, Placement Advertising and more, all to boost your sales. But do they really work?
Strangely enough, you do not see Amazon's products displayed in that good competitive price range, nor do you see Amazon actually using the advertising methods sold to sellers. Why, because Amazon knows the secret is not in those add-on strategies offered for sale. The advertising programs offered are to increase Amazon's bottom line, and keep the secret hidden. While sellers naturally have an internal desire to succeed, many focus on all the hype surrounding these advertising addons, while Amazon focuses on something else, the Buyer.
So, what does the buyer have to do with it? Well, the buyer's action is the secret. Amazon knows that the lowest price offering for any product will sell before the higher price offering of the same item. Amazon wants 3rd party sellers to sell at a higher, so-called competitive price, and if it doesn't sell, buy some advertising from Amazon to help it along. This keeps those sellers away from the Amazon offering and the lowest price offering. So, while the sellers are constantly watching their (always Higher) competitive pricing, advertising program, and what other sellers are doing, Amazon and the sellers with the lowest price offerings are selling away 24 hours a day with no problem. And now you know the rest of the story.
Seller_r9wMm8LrE5iKj
Prediction: bots are not good enough at identifying "similar according to humans" without a lot of human intervention. By using this dashboard, you'll be creating data for an AI, which Amazon will then use to (poorly) identify similar items. Then Amazon will (a) push customers to cheaper versions of your product, largely from overseas, thereby taking away your sales and further eroding the middle class and (b) require that you match pricing to poorly defined similar products in order to get surfaced on the platform.
Venditor emptor.
Seller_3wzBczgcWe0Ch
This tool is what you would use prior to buying inventory. It's standard product research.
Now, how long until listings are deactivated because the product is not "priced competitively" with, not only the same item but with similar items?
Seller_CW0P5hgbsiqWX
Pay attention to what is really going on. And that would be your desired profit to be earned when you purchased the inventory.
Here is my Paul Harvey story about Amazon Advertising and Competitive Pricing.
Amazon selling is very easy and couldn't be any simpler, but no one will tell you the secret Amazon uses for its own for success. Amazon knows this secret better than any other seller and works very hard to keep it from being known, because when the secret is out on the bag, things will change.
Amazon is very good at showing sellers what a good competitive price would be for the products they sell. Why there are several software companies that, for a fee, can do the same. With all the hype around them, they almost sound like a necessity to have when selling online.
Amazon also is very good at offering advertising campaigns to increase your sales. That way, sellers will keep their selling price high, with the potential of more buyers seeing their offerings. Offered are Keyword Advertising, PPC Advertising, Placement Advertising and more, all to boost your sales. But do they really work?
Strangely enough, you do not see Amazon's products displayed in that good competitive price range, nor do you see Amazon actually using the advertising methods sold to sellers. Why, because Amazon knows the secret is not in those add-on strategies offered for sale. The advertising programs offered are to increase Amazon's bottom line, and keep the secret hidden. While sellers naturally have an internal desire to succeed, many focus on all the hype surrounding these advertising addons, while Amazon focuses on something else, the Buyer.
So, what does the buyer have to do with it? Well, the buyer's action is the secret. Amazon knows that the lowest price offering for any product will sell before the higher price offering of the same item. Amazon wants 3rd party sellers to sell at a higher, so-called competitive price, and if it doesn't sell, buy some advertising from Amazon to help it along. This keeps those sellers away from the Amazon offering and the lowest price offering. So, while the sellers are constantly watching their (always Higher) competitive pricing, advertising program, and what other sellers are doing, Amazon and the sellers with the lowest price offerings are selling away 24 hours a day with no problem. And now you know the rest of the story.
Seller_CW0P5hgbsiqWX
Pay attention to what is really going on. And that would be your desired profit to be earned when you purchased the inventory.
Here is my Paul Harvey story about Amazon Advertising and Competitive Pricing.
Amazon selling is very easy and couldn't be any simpler, but no one will tell you the secret Amazon uses for its own for success. Amazon knows this secret better than any other seller and works very hard to keep it from being known, because when the secret is out on the bag, things will change.
Amazon is very good at showing sellers what a good competitive price would be for the products they sell. Why there are several software companies that, for a fee, can do the same. With all the hype around them, they almost sound like a necessity to have when selling online.
Amazon also is very good at offering advertising campaigns to increase your sales. That way, sellers will keep their selling price high, with the potential of more buyers seeing their offerings. Offered are Keyword Advertising, PPC Advertising, Placement Advertising and more, all to boost your sales. But do they really work?
Strangely enough, you do not see Amazon's products displayed in that good competitive price range, nor do you see Amazon actually using the advertising methods sold to sellers. Why, because Amazon knows the secret is not in those add-on strategies offered for sale. The advertising programs offered are to increase Amazon's bottom line, and keep the secret hidden. While sellers naturally have an internal desire to succeed, many focus on all the hype surrounding these advertising addons, while Amazon focuses on something else, the Buyer.
So, what does the buyer have to do with it? Well, the buyer's action is the secret. Amazon knows that the lowest price offering for any product will sell before the higher price offering of the same item. Amazon wants 3rd party sellers to sell at a higher, so-called competitive price, and if it doesn't sell, buy some advertising from Amazon to help it along. This keeps those sellers away from the Amazon offering and the lowest price offering. So, while the sellers are constantly watching their (always Higher) competitive pricing, advertising program, and what other sellers are doing, Amazon and the sellers with the lowest price offerings are selling away 24 hours a day with no problem. And now you know the rest of the story.
Seller_r9wMm8LrE5iKj
Prediction: bots are not good enough at identifying "similar according to humans" without a lot of human intervention. By using this dashboard, you'll be creating data for an AI, which Amazon will then use to (poorly) identify similar items. Then Amazon will (a) push customers to cheaper versions of your product, largely from overseas, thereby taking away your sales and further eroding the middle class and (b) require that you match pricing to poorly defined similar products in order to get surfaced on the platform.
Venditor emptor.
Seller_r9wMm8LrE5iKj
Prediction: bots are not good enough at identifying "similar according to humans" without a lot of human intervention. By using this dashboard, you'll be creating data for an AI, which Amazon will then use to (poorly) identify similar items. Then Amazon will (a) push customers to cheaper versions of your product, largely from overseas, thereby taking away your sales and further eroding the middle class and (b) require that you match pricing to poorly defined similar products in order to get surfaced on the platform.
Venditor emptor.
Seller_3wzBczgcWe0Ch
This tool is what you would use prior to buying inventory. It's standard product research.
Now, how long until listings are deactivated because the product is not "priced competitively" with, not only the same item but with similar items?
Seller_3wzBczgcWe0Ch
This tool is what you would use prior to buying inventory. It's standard product research.
Now, how long until listings are deactivated because the product is not "priced competitively" with, not only the same item but with similar items?
