Hello,

We’ve been encountering multiple issues with our account, despite having an active trademark and well-optimized ASINs. Recently, however, our Brand Registry was unexpectedly revoked, and the explanation provided by Amazon was unclear.

Case ID: 16756722441

Amazon mentioned that the revocation could be tied to one or more of the following potential causes:

a) Violating Brand Registry policies, such as submitting invalid notices or tampering with the catalog;

b) The account being linked to others that have breached Amazon or Brand Registry policies;

c) Association with other selling accounts that failed verification;

d) Inadequate proof of branding on products or packaging;

e) A deactivated seller account; or

f) A trademark application filed by a firm potentially violating USPTO regulations.

Since the Brand Registry revocation, we’ve observed some unusual issues with our listings:

• Automatic changes to the brand name (many issues resolved).
• Titles changing intermittently (many issues resolved).
• Unauthorized sellers listing on our products.
• Some listings were removed without any clear reason.

While most issues have been resolved, we still face significant challenges. Some of our ASINs are being stranded (Resolved). Additionally, their bullet points and descriptions are not showing on the product detail page. Attempts to update these listings have had mixed results—some updates are successful, but others remain pending.

Case ID: 16657907201 confirmed that our brand is NOT ABUSIVE under Amazon’s policies. We also contacted the Amazon Account Health Team before, who verified that we have not violated any rules.

The Catalog team has informed us that, although we own the listings, we are not considered the “winning contributor” for our products. They also mentioned that our updates are pending approval from the brand owner, but because our Brand Registry is revoked, we can no longer access the Brand Registry console to approve changes. This has left us unable to edit our listings, which means we are selling without proper bullet points, descriptions, or optimized content, negatively impacting our sales and rankings.

For over a year now, we have been dealing with the consequences of a revoked Brand Registry and restricted editing permissions. We urgently need the ability to edit our listings so that we can properly manage our account and regain control over our ASINs.

We appreciate your prompt attention to this matter.

@Seller_guPeMXBrBxqyU @Seller_t9kvdr2yixQej @Seller_CnfW62x6yxvJw @Seller_PIHyltK09pbl3 @Seller_GEZPMc4CeQfh6 @Seller_FJwyF3iu5qxUY @Seller_SBIjJooGeXSQ6 @Seller_zukQNO61PzGck @Seller_rl7kltrMnkHFJ @Seller_l7Jtck9jxnEA0 @Seller_hme3Wbydd1ihr @Seller_l3eCP9f1PtJXC @Seller_F4AbbFj6ovBk3 @Seller_4GjtS9k0cnHHv @Seller_aEROSwwdnzGiU @Seller_nS0jcFQNDLG3e @Seller_OOVUXZLmb2UEH

Hello! I need immediate assistance with a serious issue impacting our brand, Bedding Aid. Our product listings (ASIN B0BRBT1DF3) have received negative reviews from customers who bought counterfeit items from other Chinese sellers. Additionally, the seller with a 1.5-star rating is still selling counterfeit versions of our brand.

These reviews are misleading and damaging our reputation, with photos clearly showing non-genuine products. Despite reporting this to Amazon Support, they've refused to remove the reviews, stating it's against their policy. This is unacceptable as it deceives customers and unfairly impacts our business.

I urge higher authorities to intervene and remove these counterfeit reviews and listings to protect both our brand and customer trust.

Case id: 15376973191

Thank you.

@Seller_guLNtDGZuva40 @Seller_l7Jtck9jxnEA0 @Seller_aEROSwwdnzGiU

Amazon is fully aware and conscious of the open loophole that counterfeit sellers can sell on a listing that has brand registry, trade marks and patents. AMAZON is intentionally in violation of trademark laws and simply says, we allow resellers to resell on any ASIN and a brand is not granted exclusive permission to sell their own ASIN that is prohibited for resale.

AMERICAN BUSINESSES ARE CRUSHED BY THIS.

If you have had enough and have been harmed by this intentional Amazon flawed policy, please comment below your story and we will get in touch with you.