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Policy Reminder: Product Packaging and Inserts

by News_Amazon

Customer reviews help customers make informed purchase decisions and are a great source of suggestions about how to improve your products. Authentic customer reviews help new customers find and evaluate your products before purchasing.

We want to remind you that Amazon policies prohibit box inserts and product packaging that direct customers to write a positive review, even if no incentive is offered for the review. Similarly, directing customers to contact you instead of leaving a negative review on Amazon is also prohibited. Please ensure your product packaging and box inserts are compliant with these policies before shipping your products to a fulfillment center or to customers. If you have products that are already in fulfillment centers and are in violation of Amazon's policies, you can create a removal order to proactively remove your inventory.

Review our customer review policies on Seller Central

Tags: News and Announcements
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Seller_M04MjNuWAA1Xz
In reply to: News_Amazon's post

While we are on the topic of product reviews…

Please ask Amazon to stop steering product reviews away from FBM sellers. This hurts domestic sellers and the lack of product reviews makes it difficult for domestically made/shipped products to compete for fair product ranking and Amazon badges (ie. Amazon’s Choice, Best Seller).

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Seller_SzMqNFAGYQxTV
In reply to: News_Amazon's post

I want to know which person at Amazon thinks of these ideas? Most of the reputable sellers on this marketplace has customer service numbers so customers can call in and solve issues directly and faster.

We have customers call us all the time (from the number posted on our seller profile) and we can 99% of the time help them faster, and more precisely than the back and forth on Amazon.

I understand Amazon’s need to be the middle man, but geez c’mon.

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Seller_oewHJOFDM7eyN
In reply to: News_Amazon's post

Review’s and FB requests are not customer service. Your valid point is that you are doing correct customer service yet others are not doing same.

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Seller_zD7kDpx34qt2j
In reply to: News_Amazon's post

Does this mean that using inserts to market promotions and other products IS ALLOWED?

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Seller_mGsAepoy22CZP
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Seller_Um6Dgg9eT1p3I
In reply to: News_Amazon's post

when it comes to reviews ebay system works well generaly never have a problem getting a review on a product here on amazon it is a stretch to say the least we have sold well over a thousand products and have 19 reviews that is ridiculous. maybe amazon should figure out a way to get customers to leave a review on a product.

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Seller_UNmm0eoxT7WFc
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Seller_oJY2X570rx42E
In reply to: News_Amazon's post

When you instituted 3rd party email opt-out, you made it impossible for newer sellers to catch up to existing sellers in terms of quantity of reviews. This is quite unfair.

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