Compare ASIN details with the new Search Query Details dashboard
For your selected search query, you can now view the performance of the top 10 ASINs and compare them to your selected ASIN directly from the Search Query Details dashboard.
The top performing ASINs are selected based on the Query ASIN score, which is calculated using a combination of search funnel impressions, clicks, cart adds, and purchases.
You can choose weekly, monthly, and quarterly reporting ranges for a deeper understanding of search query results at an ASIN level. This can help you determine how much traffic and engagement you’re receiving from customers compared to other brands. You can also evaluate pricing and product detail page quality to ensure you’re in line with your category.
To run your details query, go to Search Query Performance dashboard and select "ASIN view" tab.
Seller_AXC06kcsKI1qG
I get a not authorized message when I try to access this new page
Seller_HEe7QtbRbk5qC
Can you do anything if you find absolutely irrelevant search queries that a product is showing for? In an ad campaign, I could negative them. Is there anything similar for organic search?
Seller_f4a7xAPCCSMqD
@Sandy_Amazon do you know how we can get access to this? We are getting the not authorized message when trying to access.
