Have your sales decreased in the past couple of weeks?
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Seller_RFwpNoVI4FWX4

Have your sales decreased in the past couple of weeks?

Hi everyone,

I’ve noticed a drop in my sales over the past couple of weeks and am looking for ways to boost them. I sell handmade rugs on Amazon offering customization options as well. Has anyone else experienced a slowdown recently? Any tips on improving visibility, optimizing listings, or running promotions would be greatly appreciated!

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Seller_i6S8knzW6zU6Z

Hi @Seller_RFwpNoVI4FWX4,

Thanks for your post — since you asked for listing-related ideas, I took a look at your storefront and sorted by best sellers. The 3x10 feet jute runner (ASIN B0CY2T3BDY) came up first, so I figured that might be a good place to focus. No magic bullet, of course — but a few small adjustments here could help increase how often the product shows up and how confident people feel when deciding whether to buy.

One thing I noticed is that the Room Type attribute is set to “Kitchen”, even though your bullet points mention lots of other use cases (living room, dining room, bedroom, office), and most of the images show it styled in a hallway or living space. The reason this matters is that many customers use Amazon’s filters — and if someone’s looking for a living room rug, your listing simply won’t be shown if the Room Type isn’t set to match. Updating this might help you appear in more relevant searches.

While looking through the photos, a few details stood out that could make a difference in how shoppers experience the listing:

  • Corner detail (Image #4): The close-up gives a good view of the construction, but there’s no caption to help people notice what makes it special. Since this is a handmade piece, even a simple label like “Hand-braided edge detail” could make that craftsmanship easier to appreciate. Without a prompt, people often scroll past it.
  • Watermarks: Image #3 places the “ARTS OF JAIPUR” watermark directly on the surface of the rug — I could imagine someone briefly wondering whether it’s part of the actual design. Even in Image #5, where the watermark overlaps the edge, it still pulls focus. That moment of distraction takes attention away from what we do want shoppers to think about — the material, the color, the feel, how it might look in their space. A cleaner image might help them stay in that mindset longer.
  • No side view for thickness: The description says 5–7mm thick, but there’s no visual showing that. A quick side profile with a measuring tape could help people better imagine the feel and weight of the rug — it’s a detail that builds confidence when comparing similar options.
  • Size not clearly visualized: Image #5 gives a nice overhead view, but there’s nothing in the frame that shows scale — no dimension overlay, no nearby object for reference. Even a simple visual cue would help shoppers picture the size more intuitively.
  • Image #6 is a duplicate: It’s currently the same as Image #5. Might be worth replacing it with something that shows the rug in a different setting (like a kitchen, if you keep the current Room Type), or under different lighting.

Just thought I’d share these in case they’re useful. You’ve clearly put care into the product itself — sometimes a few focused changes on the listing side can make it easier for shoppers to see that.

Wishing you strong sales ahead,

Michael

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