Brand registry 2.0 vs brand registry
is there a difference between the two??
9 replies
Seller_d7Z0MKOJalf7S
Yes
For one thing the original “Brand Registry” will soon no longer exist.
It is now harder to get into “Brand Registry 2.0” since you actually have to prove that you are branded with a registered trademark and that you are the owner of that brand.
Seller_RbFuqoeSFilNJ
I have had many clients ( I am a business mentor) ask me if brand registry is important. I do encourage any brand owner who has trademarked their brand identity and can pass the approval process to register. Other than some brand protection provided by Amazon to the sellers the access to the marketing tools that are exclusive to brand registered sellers give you a competitive advantage.
Seller_gFJbRzfGx9Ysb
Thank you for all the insight. we are currently brand registered, so i guess well start the process all over again with 2.0.
Seller_gFJbRzfGx9Ysb
still in the process with the Trademarking. brand registry stated that there is no deadline but said that we’d just have to re register with the trademark info as we are already registered; they did not state that the process would have to be redone.
Seller_EflrAHuQAqQzx
Actually its not complex. Aamzon contacted me to switch over to the new system to monitor your brand easily. For brand registry you have to send packaging ifo and have a trademark.
Send images and then its done. THen they will register you in all the markets.
We have got on the new system which took about 2 weeks to sort out as there was a problem with the new system. But it was eventually fixed and now on it.
it is a seperate page to discuss brand registery and shows you all the brands registered under your account.
