Seller Forums

Results for "Competitive pricing"

(960 results)
user profile
Seller_OsVSYtycC1uno
∙
user profile
Seller_NKThfzyLqL5QW
∙
user profile
Seller_xkwDczt8sPSmx
∙
user profile
Seller_xkwDczt8sPSmx
∙
user profile
Seller_xkwDczt8sPSmx
∙
user profile
Seller_KcEtz9Bkb8qhY
∙
user profile
News_Amazon
∙
user profile
Seller_I68GMdHnekOUf
∙
user profile
Seller_JIL0QkeGgufq0
∙
user profile
Seller_xkwDczt8sPSmx
∙
Sort by
RecommendedLatest activityRecently createdMost viewedMost voted
Filters
Date/timeAll TimePast dayPast weekPast monthPast 3 monthsPast yearDate Range
Quick filters
Discussions
Categories
Tags
Tags will populate based on category selection

Results for "Competitive pricing"

(960 results)
user profile
Seller_OsVSYtycC1uno
∙
user profile
USPS Over night 36% rate increase
by Seller_OsVSYtycC1uno
Amazon replied

Must have missed the news, but USPS is no longer weight based on packages under 1lbs? Now pricing is zip code based? Our rates went up 36% over night. Anyone else?

19 votes
0 votes
1.1K views
45 replies
Latest activity
user profile
Seller_NKThfzyLqL5QW
∙
user profile
HELP! I Hit My Capacity Limit 🆘
by Seller_NKThfzyLqL5QW
Amazon replied

Hello Sellers,

We've seen this here in the forums before, a seller saying, "Help! I hit my capacity limit! What can I do ASAP to fix this?"

If you've ever tried to send inventory to Amazon only to see that dreaded "shipment creation blocked" message, you're not alone. FBA capacity limits can feel like a roadblock — especially during peak season or when you're scaling your business. The good news? You have options. Let's walk through what's happening and how to keep your business moving forward. 😄

Why Am I Hitting Capacity Limits?

FBA capacity limits are set monthly and measured in cubic feet. They're based on several factors:

  • Your Inventory Performance Index (IPI) score
  • Historical and forecasted sales volume
  • Shipment lead time
  • Available fulfillment center capacity

Your on-hand inventory plus open shipments count toward your total usage. If that exceeds your limit, you won't be able to create new inbound shipments — and if on-hand alone exceeds it, you'll incur overage fees.

Strategy 1: Optimize Within FBA

Before looking outside FBA, make sure you're maximizing what you already have:

  • Cancel unused open shipments — They count against your capacity even if you never send them
  • Remove slow-moving inventory — Create removal orders to free up space for faster sellers
  • Improve your IPI score — Reduce excess inventory, fix stranded listings, and boost sell-through rates
  • Follow restock recommendations — Don't over-send; align with Amazon's suggested quantities

Strategy 2: Use Capacity Manager

Capacity Manager lets you request additional space by setting a reservation fee:

  • Requests are granted starting with the highest fee per cubic foot
  • You earn $0.15 in performance credits for every $1 of sales generated using the extra capacity
  • With strong sales, you can offset up to 100% of the fee — making the extra space essentially free
  • Download the reservation fee history in Seller Central to see competitive bid amounts

Pro tip: Submit requests early. Amazon evaluates bids twice per week, and you can always edit or cancel before they're granted.

Strategy 3: Amazon Warehousing & Distribution (AWD)

AWD is a bulk storage solution with automatic replenishment into FBA:

  • No storage limits — Inbound as much inventory as you need
  • Auto-replenishment — Amazon monitors your FBA levels and restocks for you
  • Bypasses capacity limits — Inventory replenished from AWD isn't blocked by your FBA capacity
  • Pay-as-you-go pricing — No contracts, just storage ($0.48/cu ft/month), processing ($2.50/box), and transportation ($1.00/cu ft)

👉 Enroll through Seller Central: Inventory → Store and Distribute.

Strategy 4: Seller Fulfilled (FBM/SFP)

When FBA space is tight, fulfilling orders yourself keeps sales flowing:

  • Fulfilled by Merchant (FBM) — Ship directly from your own warehouse with no FBA capacity constraints
  • Seller Fulfilled Prime (SFP) — Earn the Prime badge while shipping from your own facilities (must meet performance requirements including 93.5%+ on-time delivery and 99%+ valid tracking)

This is especially useful for oversized items, seasonal products, or slow-movers that eat up FBA space.

Strategy 5: Multi-Channel Fulfillment (MCF)

Already have inventory in Amazon's network? Use MCF to fulfill orders from your own website or other sales channels. This helps improve sell-through rates — which in turn can boost your IPI score and increase future capacity limits.

Quick Action Checklist

✅ Check your Capacity Monitor: Inventory → FBA Dashboard (expand at bottom) ✅ Review your IPI score and address any yellow/red indicators ✅ Cancel open shipments you don't plan to send ✅ Consider AWD for bulk storage needs ✅ Explore Capacity Manager for short-term space increases ✅ Set up FBM listings as a backup fulfillment channel

Helpful Resources

💬 OK, now it's YOUR turn: Have you hit your capacity limit and found a way out? Did AWD save the day? Did you go FBM and never look back? Drop your story below — what worked, what didn't, and what you wish you'd known sooner. Your experience could be the lifeline another seller needs right now! 👇

7 votes
3 votes
1.1K views
3 replies
Latest activity
user profile
Seller_xkwDczt8sPSmx
∙
user profile

Hello Sellers,

If you've noticed your shipping costs creeping up over the past year, you're not alone. Rising carrier rates, fuel surcharges, and dimensional weight pricing changes have made fulfilment one of the biggest line items for many sellers. Let's talk about what's driving these increases and, more importantly, what you can do about it.

Why this matters for your business

Shipping costs directly impact your margins. Sellers who proactively optimize their fulfilment strategy can protect profitability without sacrificing delivery speed or customer experience.

Options to help manage your costs

1. Evaluate your fulfilment strategy

2. Optimise your packaging

  • Right-size your packaging — dimensional weight pricing penalises oversized boxes
  • If your product can ship in its own custom-brand packaging without Amazon-added material (Ships in Product Packaging), you may reduce overboxing costs
  • Ensure accurate product dimensions in your listings to avoid measurement discrepancies

3. Use Amazon's shipping tools

  • Amazon Buy Shipping offers discounted rates through partnered carriers
  • For FBA inbound, choose the Amazon-optimised shipment split option to reduce inbound placement service fees
  • Consolidate shipments where possible to reduce per-unit transportation costs

4. Plan strategically for peak periods

  • Ship inventory to FBA well ahead of peak season deadlines
  • Monitor your Capacity Manager for storage limit adjustments
  • Spread inbound shipments across multiple weeks to avoid congestion surcharges

5. Review your pricing strategy

  • Factor current shipping costs into your product pricing
  • Use the SKU Economics report to understand true per-unit profitability after all fees
  • What strategies have you found most effective for managing shipping costs?

Have you made any changes recently that made a noticeable difference? Let us know in the comments. We'd love to hear what's working for you.

Helpful Resources

1 vote
28 votes
974 views
33 replies
Latest activity
user profile
Seller_xkwDczt8sPSmx
∙
user profile

Hello Sellers,

Welcome to the second post in our "Tell the Team" series, where the team building the new Seller Central hears directly from you. If you missed the first post, we're collecting your feedback on Navigation here: 📣 Tell the Team: Navigation in the New Seller Central.

This week's focus: Action Center, the section designed to surface what needs your attention when you log in.

Based on what you tell us here and in the Navigation post, we'll be publishing our first "✅ You Spoke, We Built" update next week showing what's already being addressed from your feedback. So don't hold back.

🗣️ Tell the team:

  • What's showing up in your Action Center that isn't relevant to your business?
  • What's missing that should be front and center?
  • Are the right things being flagged as urgent? What's being overcalled or undercalled?
  • What do you actually want to see first when you log in?

The team building Action Center reads every response here. Your feedback directly shapes what gets prioritized next.

Here's how Action Center works:

Two types of cards:

  • Action Cards — things you need to do. These are required tasks tied to your account or catalog health, like shipping orders, responding to messages, or fixing suppressed listings.
  • Recommendation Cards — things worth considering. These are optional opportunities for growth or efficiency, like enrolling in FBA, creating A+ content, or matching a competitive price.

Criticality badges tell you how urgent something is:

  • 🔴 Critical — not completing this could result in account deactivation
  • 🟡 Medium — not completing this could result in a listing being deactivated or put you in violation of terms
  • ⚪ Low — general compliance reminder

You're in control of your list: Not every card will be relevant to you — and that's okay. You can hide cards and leave feedback on them to refine what shows up.

  • Action Cards are temporarily hidden for 7 days
  • Recommendation Cards are hidden permanently

Want to bring something back? Go to See More → Hidden to view and unhide recommendation cards.

It adapts to where you are: Action Center is contextually aware. What you see changes depending on which workspace you're in. If you're in Products, you'll see product-related tasks. If you're in Orders, you'll see order-related tasks.

📣 Series so far: Navigation | Action Center (you're here)

Next up: Workspaces. And remember, our first "✅ You Spoke, We Built" update drops next week. Keep the feedback coming. 👇

2 votes
16 votes
876 views
45 replies
Latest activity
user profile
Seller_xkwDczt8sPSmx
∙
user profile

Hey sellers 👋

Big news if you missed it: starting in July 2026, Amazon is removing the separate seller eligibility requirement for the Featured Offer. This change is rolling out gradually across all stores and will be complete by the end of 2026. No action is required on your part — your existing offers are automatically included.

What's Changing

Previously, Amazon used a two-step process: first, determine which sellers were eligible, then rank the offers from those eligible sellers. The first step (seller eligibility) is being removed.

What this means for you: Every seller's offers are now in the running to be evaluated for the Featured Offer. The playing field just got bigger.

What's NOT Changing

The way the Featured Offer is actually selected remains the same. Amazon still evaluates and ranks all offers based on what matters most to customers. Being considered doesn't guarantee your offer will be featured.

What Actually Determines the Featured Offer?

Here's what Amazon evaluates when ranking offers:

Factors that matter:

  • Total price (item price + shipping fee) — competitive pricing increases your chances
  • Delivery speed — faster offers with specific delivery promises rank higher
  • Free shipping — all-inclusive pricing is preferred over item + shipping fee structures
  • Free returns — especially important for frequently returned categories like apparel
  • Seller performance — consistent, reliable order fulfilment across multiple dimensions including order volume, chargeback rate, and Voice of the Customer complaints
  • Stock availability — you can't win the Featured Offer if you're out of stock

Factors that DON'T matter (this surprises many sellers):

  • Customer reviews and star ratings
  • Prime badge on the offer
  • Fulfilment method (FBA vs. Seller Fulfilled are treated equally)

Tools to Help You Compete

  • Pricing Health — check if any of your offers have pricing issues that make them ineligible
  • Automate Pricing — set rules to automatically adjust prices within parameters you define (e.g., match the current Featured Offer price)
  • Voice of the Customer — monitor product complaints that could impact your performance
  • Shipping Settings — review your delivery options and shipping templates
  • Business Reports — check your Featured Offer percentage (page views where your offer is featured ÷ total page views)

Helpful Resources

💬 How are you preparing?

Now that every offer is in the running, are you adjusting your strategy?

What's worked for you in winning the Featured Offer — is it pricing, shipping speed, or something else entirely?

Share your approach below. 👇

5 votes
3 votes
768 views
28 replies
Latest activity
user profile
Seller_KcEtz9Bkb8qhY
∙
user profile

We had a buyer, who purchased multiple items in multiple different orders going to same address, issue 1.. Issue 2, they used Subscribe and Save coupon, which somehow was activated on 1 SKU.. We have Never offered subscribe & save as we are a fabric seller.. Likely this SKu was turned on errantly when amazon recommends way's to "grow", anyway..

We could not cancel, because we cancelled 1 order last week due to a similar error, sent our cancel rate to 2.5% resulting in Account health warning about failing to meet metrics.. TOTALLY ABSURD amazon

ORDERS: @Seller_RSwABJNHpHnEZ- can someone look into getting these STRUCK thru Reviews actually REMOVED???

113-8070551-1982620

113-5323871-2670614

We caught the error, so it was a pricing error, after the order was placed..... We let customer know we do not offer subscribe & save, and we are sorry about this error. Refunded the customer in Full....

Customer threw a fit, leaving two 1 star reviews crying over the fact they did not get their 20% discount. Sent us multiple 1000 word diatribes about how "it is good biz to honor my order" and if you 'DO NOT HONOR WE ARE GOING TO DESTROY YOU IN REVIEWS".. and within seconds, they had left two store reviews.. almost like it was a robot.

. .. THIS WAS OUR REBUTAL.

"While I appreciate your perspective, there are several points that require clarification.

First, the fact that an item was temporarily displayed at an incorrect price does not automatically obligate a marketplace seller to complete a transaction that resulted from a clear pricing error. Like virtually every retail platform, Amazon recognizes that inadvertent pricing and inventory errors can occur. Sellers managing large product catalogs employ automated systems, and despite reasonable safeguards, occasional errors are unavoidable.

Your statement that "listing errors are the seller's responsibility" is only partially accurate. We acknowledge responsibility for correcting the error, which is precisely why the order was refunded promptly after it was identified. Accepting responsibility does not necessarily require fulfilling an order at a substantial financial loss caused by an obvious mistake.

This was not a situation where the seller simply decided the order was "no longer profitable." The order reflected a pricing error that would have resulted in selling the product below our acquisition cost, in addition to Amazon referral fees, fulfillment costs, shipping expenses, and payment processing fees. There is a significant difference between earning a small profit and fulfilling an order that results in a guaranteed financial loss because of an inadvertent listing error.

Amazon's Marketplace is designed to facilitate commerce between independent businesses and customers. It also recognizes that cancellations occasionally occur for legitimate operational reasons, including pricing, inventory, or system errors. Order cancellations are monitored by Amazon through seller performance metrics, and sellers are accountable for maintaining those standards. We do not avoid those consequences, nor do we expect customers to absorb them.

Your comments suggest that honoring every erroneous price is simply "good business." In practice, no retailer—whether Amazon, Walmart, Best Buy, or a local business—is legally or commercially expected to honor every obvious pricing mistake regardless of the circumstances. Businesses routinely reserve the right to cancel / refund orders affected by demonstrable pricing or system errors.

Regarding your comments about professionalism, our intention has never been to criticize your business or financial decisions. Any comments made were intended to explain why fulfilling orders below cost is not a sustainable business practice, not to make personal assumptions about you.

Finally, you are certainly entitled to contact Amazon or leave a review that accurately reflects your experience. We only ask that any review pertain to the product and transaction itself and accurately represent the facts, including that the order was refunded due to a legitimate pricing error rather than a refusal to fulfill a correctly priced order.

We regret the inconvenience this caused. While we understand your disappointment, we respectfully disagree that a pricing error creates an absolute obligation to complete a transaction at a significant financial loss. Our decision was made in accordance with standard marketplace practices and our obligation to operate a sustainable business. "

This reply received no reply... customer likely moved on to their next target..

14 votes
14 votes
765 views
11 replies
Latest activity
user profile
News_Amazon
∙
user profile

Understanding how customers shop can help you make smarter decisions about your listings, pricing, and fulfillment strategy.

Here are three trends transforming how shoppers use their devices, purchase internationally, and pay at checkout:

  • Mobile dominates shopping, but conversion still lags. 91% of shoppers now use smartphones to browse and buy, yet mobile converts at less than half the rate of desktop (1.53% vs. 3.4%) due to smaller screens and checkout friction. Mobile already accounts for over half of all cross-border purchases globally. Use Manage Your Experiments to A/B test mobile-optimized main images, titles, and A+ Content layouts to help close the conversion gap.
  • Cross-border shopping is mainstream. Three in five shoppers globally now purchase from retailers outside their home market. Enroll in Amazon Global Selling to list your products across 19+ international marketplaces from a unified Seller Central account, with automatic translation and local currency pricing.
  • Buy now, pay later is reshaping checkout behavior. Over a third of US shoppers made a buy now, pay later purchase in the past 90 days. This is a five-point increase year over year. In the UK, more than half of adults have now used buy now, pay later. Use Virtual Product Bundles (available to Brand Registered sellers) to create multi-item bundles that bring cart totals above the eligibility threshold.

For more insights into customer trends, go to Seller News.

0 votes
1 vote
762 views
5 replies
Latest activity
user profile
Seller_I68GMdHnekOUf
∙
user profile

Why is amazon not reflecting the new USPS Ground Advantage pricing shift for 3 to 5-pound packages that rolled out in late June 2026?. This Amazon USPS pricing error started occurring this past Saturday to the best of my recollection.

5 votes
0 votes
715 views
5 replies
Latest activity
user profile
Seller_JIL0QkeGgufq0
∙
user profile
The bogus USPS adjustments for Amazon labels FBM
by Seller_JIL0QkeGgufq0
Amazon replied

With all the threads about it, I see I am not the only one frustrated by this mess.

This happens elsewhere too but you at least get help from those platforms with fixing it. 95% of our disputes there are reversed - except when USPS does this on items shipped years ago and our dispute is "past their 30 day window." (guffaw!!)

My experience (and a little bit of guesswork) is that USPS is claiming:

a) retail pricing, not commercial,

b) newer pricing, not the pricing at time of shipment, and/or

c) Priority pricing on items that shipped Ground Advantage (they are not USPS boxes nor is the label P so there is no justification for this).

We've had dozens and dozens of these adjustments this year and honestly, I wouldn't have noticed except for an email I just received about a huge adjustment. Now that I've seen them, and realized how many people are having the issue or don't even realize it, I am angry - but not shocked - that Amazon doesn't have an appropriate system/support in place for appeals like other platforms do.

Why is Amazon allowing USPS to cover their losses with this bogus practice?

{Amazon mods, please don't use the excuse that the initial label cost is just as estimated value. I have checked the amounts on shipping calculators outside of Amazon. These 30-50% adjustments for same weight/dimensions are totally bogus}.

23 votes
0 votes
689 views
30 replies
Latest activity
user profile
Seller_xkwDczt8sPSmx
∙
user profile

Hey FBA sellers 👋

Quick question — have you ever paid more to ship a return back than the item was actually worth? If so, FBA Returnless Resolutions might be worth a look.

📊 The Numbers Tell the Story

Sellers enrolled in FBA Returnless Resolutions have saved an estimated $30.5 million across more than 20.6 million returnless units — that's 20.6 million items that didn't need to be shipped back. Average savings? $1.48 per unit. For categories like Furniture and Shoes, it's nearly $2–$3 per unit. *

✅ Here's when it makes sense:

  • The return costs more than the item — Paying $8–$12 to ship back a $5 product? A returnless resolution eliminates that cost entirely.
  • The item can't be resold anyway — Think perishable goods, hygiene-sensitive products, or anything that loses value once opened.
  • You want to stay in control — You choose which ASINs to enroll. Enable it for all your inventory, or upload a CSV to select up to 10,000 specific ASINs.

💡Why sellers like it:

  • Cuts return shipping, inspection, and restocking costs
  • Customers get faster resolutions — which can mean better reviews
  • You stay in full control — enable or disable anytime, changes take effect immediately
  • The high return rate fee is not charged for returns successfully processed through FBA Returnless Resolutions
  • Amazon uses the same guardrails to detect and prevent misuse that it uses for its own orders
  • No program fees — there's no cost to enroll

🔒Built-in protections for sellers

Not every return qualifies for a returnless resolution. Amazon maintains eligibility criteria for both sellers and customers — only eligible customers are offered returnless resolutions on your behalf. Products with an average sales price (ASP) greater than $75 are excluded, along with hazmat, recalled products, heavy/bulky items, and gift cards.

Amazon continuously monitors to prevent fraud, abuse, and misuse of the FBA Returnless Resolutions program. The guardrails protecting this program are the same ones Amazon has used for years on its own products and you benefit from those same protections.

⚙️How to set it up:

  1. Go to Settings → Fulfillment by Amazon
  2. Scroll to FBA Returns Evaluations & Ownership Settings
  3. Click Edit next to Returnless Resolutions
  4. Choose to enable for all ASINs or upload a CSV with specific ASINs
  5. Click Update — changes take effect immediately

📚Helpful Resources

💬Have You Tried It?

Has anyone here enrolled in FBA Returnless Resolutions? We'd love to hear:

  • 💰 How much are you saving on low-value returns?
  • 📦 Which product categories have you found it works best for?
  • ⚙️ Did you enable for all ASINs or select specific ones?

Try it and let us know how it's working for you! 👇

* Data based on historical performance of inventory enrolled in the program. Performance may vary based on eligibility criteria, pricing thresholds, inventory volume, and other factors.

0 votes
31 votes
684 views
3 replies
Latest activity