Hello Sellers,

If you've seen a notification about the INFORM Consumers Act on your Account Health page or in your email, here's what you need to know.

What is it?

The INFORM Consumers Act is a federal law requiring online marketplaces like Amazon to verify business information from high-volume third-party sellers. It applies to you if, in any 12-month period over the past 24 months, you've sold 200+ new or unused products AND earned $5,000 or more in gross revenue.

What do I need to submit?

Amazon must verify 5 things. You can complete all of these in Settings > Account Info:

• Identity: Government-issued photo ID and a bank or credit card statement
• Bank account: Upload a bank statement under Payment Information > Deposit Methods. The account holder name must match what's in Seller Central
• Phone number: Confirm your number under Business Information, then verify with a one-time PIN
• Business address: Confirm or update your address. Amazon may send a postcard with a verification code (5 to 7 business days)
• Tax information: Review and submit your tax ID and documents under Tax Information

What if I don't complete it?

If you don't respond within 10 days of notification, Amazon may hold your disbursements. Continued non-compliance could lead to temporary account deactivation.

How do I check my status?

Visit your Account Health page. Look for:

✅ Green check: Verified, no action needed

🔗 Circle with link: Action required, click to start

⏳ In Progress: Submitted and under review

⚪ Greyed out: No action needed right now

Once a year, you'll also be asked to certify your information is still accurate. Respond promptly to avoid any disruption.

Helpful resources

INFORM Consumers Act overview

Identity verification

Bank account verification

Phone verification

Address verification

Have you completed your INFORM Act verification? Was the process smooth or did you hit any snags? Share your experience below! 💬