hello I wanted to make sure that my shop is ready to get going and start adding product and selling please let me know what I need to do

Customer ordered 3 watches from us through Amazon marketplace. He switched our watches for some cheap fake copies and made it look like he never received the package, when in fact he received the package, carefully opened the box from the bottom and switched the contents. Then next day gave it back to UPS and told them that he is refusing the package. Unfortunately we didn't notice right away that he stole our watches and replaced them with inferior product so he managed to do it twice. He also opened A-Z claim claiming that he never received the order even though tracking was showing delivered and then refused a day later. Amazon would not do anything about it.

111-8553292-2223413 for 3 watches

112-8065475-4925849 for 2 watches

Brand protection works best when the system is built before the first counterfeit or listing

takeover appears. Trying to collect ownership records, packaging files, and supplier information

during an active problem wastes valuable time.

My starting point is making sure the brand's information is consistent. The trademark, Brand

Registry account, product packaging, listings, invoices, and company records should use the

correct names and identifiers.

I also keep evidence for each important SKU:

 Original product and packaging files

 Dated product photography

 Supplier and purchase records

 UPC and model-number records

 Test reports and certificates

 Trademark and Brand Registry information

 Examples of authorized packaging and labeling

When I find a suspicious offer, I do not submit a complaint based only on a low price. I

document the seller, offer, date, product details, and reason I believe the item may be

counterfeit or infringing.

For a serious case, a test buy can be useful. I preserve the order information, shipping label,

packaging, product, and photographs. I compare the received item with the authentic version

and identify specific differences. The complaint should explain the actual violation instead of

making a general accusation.

I also evaluate programs such as Transparency for products where unit-level authentication

makes sense. It is not the right answer for every SKU, and it requires operational planning

because codes need to be applied correctly during production or labeling.

Another important point is separating counterfeit complaints from other problems. A seller using

the wrong image, changing a detail page, violating a trademark, or selling a used item as new

may require a different report. Choosing the correct enforcement path makes the evidence

easier to understand.

I monitor customer complaints and returns as well. Comments about different packaging,

missing pieces, unusual quality, or a product that does not match the listing can be an early

warning.

The goal is not to file the most complaints. The goal is to build clear evidence, use the correct

process, and protect customers without making unsupported claims against legitimate sellers.

Dear Community Manager,

I am seeking urgent help regarding a sophisticated "hit-and-run" counterfeit attack on my brand’s listing.

The Situation:

An unauthorized FBM (Fulfilled by Merchant) seller hijacked my FBA listing for about a month. This seller used the long shipping transit times of FBM to their advantage. By the time I could complete a Test Buy and receive the physical evidence of their counterfeit product, the seller had already withdrawn from the listing.

Now, my listing is left with a trail of 1-star reviews from frustrated customers who received these fakes. As an FBA seller who maintains high standards, it is devastating to see my brand reputation destroyed by a seller who intentionally exploited shipping delays to evade detection.

Evidence Gathered:

----Test Buy Completed: Despite the long shipping time, I have now received the item and confirmed it is a blatant counterfeit (different materials, packaging, and no brand logos).

----Direct Correlation: The complaints in the negative reviews left during that period exactly match the defects found in the counterfeit unit I received, not my authentic FBA inventory.

----Standard Reporting: I have reported these through the "Report Abuse" tool, but the reviews remain live, misleading customers.

To protect my brand and ASIN from further targeting, I am not posting the IDs publicly. However, I have the Test Buy Order ID, the hijacker's Seller ID, and the specific Review IDs ready for a Community Manager to review.

Can a Community Manager please assist in escalating this? It is clear these reviews are the result of fraudulent FBM activity and do not reflect my brand’s actual product quality.

Thank you for your time.

Hello,

We are the manufacturer and brand owner of this serum product.

Our listing was active before. After a recent update, it became inactive.

When we try to reactivate it, we are taken to a page saying Amazon is not accepting applications to sell in Other Luxury Beauty.

This is our own product and it was already being sold before this happened.

Has anyone experienced something similar?

Could an Amazon moderator review this?

Thank you.