Repeated verification across multiple sites after company name change
Problem Description: All site authentications have received verification approval emails. However, every time one site's verification is submitted, it triggers verification prompts for other sites, creating an unbreakable verification loop.
Measures taken: Compared the business information and tax information of all sites to confirm that the information is the same.
Abnormal situation: During registration, the system accepted addresses in Chinese and Pinyin formats, but the verification email from the Canadian site indicated that all addresses must "use Latin characters only." Through Settings → Business Information, it is not possible to modify the original address format; when adding a new address, the system prompts "please fill in using Chinese."
Reason for identity verification: Company name change, other information remains unchanged
I have consulted the seller support team many times, but the problem has never been resolved. I believe there are many friends who are troubled by this issue like me, so I am posting it on the forum for everyone to discuss, hoping to help more people. Thank you for your participation and support.


Repeated verification across multiple sites after company name change
Problem Description: All site authentications have received verification approval emails. However, every time one site's verification is submitted, it triggers verification prompts for other sites, creating an unbreakable verification loop.
Measures taken: Compared the business information and tax information of all sites to confirm that the information is the same.
Abnormal situation: During registration, the system accepted addresses in Chinese and Pinyin formats, but the verification email from the Canadian site indicated that all addresses must "use Latin characters only." Through Settings → Business Information, it is not possible to modify the original address format; when adding a new address, the system prompts "please fill in using Chinese."
Reason for identity verification: Company name change, other information remains unchanged
I have consulted the seller support team many times, but the problem has never been resolved. I believe there are many friends who are troubled by this issue like me, so I am posting it on the forum for everyone to discuss, hoping to help more people. Thank you for your participation and support.


4 replies
Kai_Amazon
Hi @Seller_CEYLqdbkygUjv,
Thank you for sharing your experience. I can see this is a frustrating situation with the verification loop between sites.
To look into this further, could you share the Case ID(s) from your previous contacts with Selling Partner Support? This will help us understand what has already been reviewed and find the best path forward.
Best,
Kai
Seller_CEYLqdbkygUjv
My issue has been resolved. Below is the email format I used to request help from the seller support team, along with uploading the business license and screenshots that describe the problem. I hope this is helpful to friends.
Subject: Repeated Verification Across Multiple Sites After Company Name Change
Dear Amazon Seller Support Team,
My account requires identity verification due to a company name change, but I am encountering repeated verification issues. I sincerely request your assistance in resolving this.
(1) Problem Description: All site authentications have received verification approval emails. However, each time a site's verification is submitted, it triggers verification prompts for other sites, creating an endless verification loop.
(2) Measures Taken: Compared the business information and tax information of all sites to ensure consistency and uniformity.
Company Name:
Company Registration Number:
Company Address:
(3) Abnormal situation: When registering, the system accepted addresses in both Chinese and pinyin formats, but the verification email from the Canada site indicated that all addresses must 'use Latin characters only.' In Settings → Business Information, it is impossible to modify the original address format, and when adding a new address, the system prompts 'please fill in using Chinese.'
(4) Reason for identity verification: Company name change, other information remains unchanged
Original Name:
New Name:
Request for assistance: Resolve repeated authentication issues.
Contact Email:
The issue is urgent, and I sincerely request it be handled as a priority. Thank you for your support and assistance, and I look forward to receiving a reply as soon as possible.