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Amazon Sponsored Ads - Is it Cost effective
We know it is important to use Amazon's Sponsored ads, PPC, to promote items etc... on Amazon. It seems moist of the PPC sponsored ads we start we end up making sales of $100 and the advertising costs are $50-$60 so are ACOS is 50-60%. When the ACOS is up this high we are spending more money to promote the product than our profits are on the sale. We know sometimes you have to spend money for awhile to get your products moved up in Amazon searches, but it seems most of the time we spend more than the sales that get generated.
2 replies
Seller_7LrAV0m5llaI7
I haven't spent a dime on Advertising since starting as an Amazon seller in 2020.
Are you doing private label?
Roberto_Amazon
Hello there! @Seller_qJIViLYttXyZn
Thank you for using the Forums. Although, I can comment on the cost-effectiveness of the different services, I wanted to comment here to hopefully make it visible for other members who can share their experiences.
Have a good weekend.
Roberto
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