Important Holiday 2022 Deadlines
Hi Selling Partners!
With summer still being in full swing, the upcoming holiday season might not be top of mind for everyone. We wanted to take this opportunity to highlight a couple important deadlines that are quickly approaching.
Dates to know:
September 2, 2022: Holiday 2022 Promotion submissions close in Seller Central
November 2, 2022: Inventory cut-off date for FBA sellers
Head to Seller Central to submit your deals before the deadline!
Important Holiday 2022 Deadlines
Hi Selling Partners!
With summer still being in full swing, the upcoming holiday season might not be top of mind for everyone. We wanted to take this opportunity to highlight a couple important deadlines that are quickly approaching.
Dates to know:
September 2, 2022: Holiday 2022 Promotion submissions close in Seller Central
November 2, 2022: Inventory cut-off date for FBA sellers
Head to Seller Central to submit your deals before the deadline!
Haydon_Amazon
Hi Sellers,
I am back to provide some clarification on your questions.
We appreciate all of your comments on this thread. We have confirmed that both dates we have listed above are correct.
Here’s a clarification on what the dates mean:
- September 2, 2022: Holiday 2022 Promotion submissions close in Seller Central - Submit Lightning Deals and 7-day Deals for Black Friday Week and Cyber Monday Week for a chance to have your deal selected for Black Friday and Cyber Monday. You have until September 2nd (11:59 pm PDT) to submit recommended deals for Black Friday and Cyber Monday Week.
- November 2, 2022: Inventory cut-off date for FBA sellers - FBA Sellers need to make sure that their inventory for Black Friday and Cyber Monday arrives at US fulfillment centers by November 2nd.
Thank you again to all sellers who have commented on this thread. We have reached out to the Seller Central Help team to ensure that the dates on the Help Page are updated.
@Car_Toys @Jes @Oneida @JwsMarket @sunshine123 @Amit_Godbole @1up_video_games @Soldbyself
49 replies
Seller_KXyyMsShTPqMq
Hi! Could you please clarify the meaning of “inventory cut-off date for FBA sellers”?
Seller_cu1Lr54OxusWw
@Haydon_Amazon, actually what exactly DO you mean by this?
That date doesn’t stick out as a cut-off to me.
Seller_oEw5wUNHgJxxP
I think another deadline that should be published, to be totally transparent is the day that storage fees jump sky high. More of a window than a deadline.
It would be important for all the new sellers dreaming and expecting to make oodles of money off of Amazon customers to know both sides of the story.
Seller_olet7eVOHxQZd
You may wish to use more words in your post. Sept 22, I am going to guess it is the cutoff for the fall Prime Day. No idea what you mean for the Nov 2 date. Guess, you mean for Black Friday. Is this all about advertising?? I assume so since you mention “submit your deals”
Seller_nstkdGWZl0SW0
Dear Amazon
We celebrate Christmas season.
This year is going to be a nightmare as sales do not pickup until November 25th and there is no way to even remotely guess what might start selling until into December.
Seller_BeWo5Xt3t43rn
That date for FBA aellers is too late based on what I have read in past forums as the inventory will not be processed in time for most XMAS sales. I am FBM and our XMAS sales start the day after Halloween!
Seller_pootVNHKSNlxk
We started sending FBA for “Ber” Months since late July, just in case. 
Plus, the New Workflow is a pain to work with and we are not sure if we have enough time to figure out to resolve the issue after the old workflow is gone.
