What good is "Account Health Assurance" if Amazon deactivates your account with no prior warning?
I have been selling on Amazon for many years with stellar metrics. No issues at all. Because of this I have a high seller rating and have received "Account Health Assurance" which means that "Amazon will not deactivate my account if an issue arises so long as I work with the seller team to resolve it." Well, yesterday, my account was deactivated with ZERO prior warning due to suspected fraud. No warning, no outreach to solve the problem.....nothing. I am working diligently to get this resolved but the idea that Amazon is somehow "protecting" me because I have Account Health Assurance is nonsense.
What good is "Account Health Assurance" if Amazon deactivates your account with no prior warning?
I have been selling on Amazon for many years with stellar metrics. No issues at all. Because of this I have a high seller rating and have received "Account Health Assurance" which means that "Amazon will not deactivate my account if an issue arises so long as I work with the seller team to resolve it." Well, yesterday, my account was deactivated with ZERO prior warning due to suspected fraud. No warning, no outreach to solve the problem.....nothing. I am working diligently to get this resolved but the idea that Amazon is somehow "protecting" me because I have Account Health Assurance is nonsense.
0 replies
Seller_LVZcgxAgZ2xBv
I always wondered about this, considering so many sellers get shut down with no recourse.
Looks like someone's pet project was never fully integrated, or it only came out half baked, leading with something that sounds good in the press release but has no actual tech or policy behind it.
Seller_HRcJa1gdGHeov
Account Health Assurance is unfortunately a facade; it is another program that Amazon promotes but literally has ZERO substance behind it.
I am pretty sure the mods will not touch this since they value their jobs, but post the case and they might look into it (they will do nothing without a case number).
I hear you though, AHA is just another exploitive program that Amazon uses to pacify and take advantage of 3P sellers.
Seller_JQ2Dj853XJZRt
Account Health Assurance did not help us at all last year when one part of Amazon said we needed a postcard code and the people sending postcards decided we did not need a postcard.
Seller_LtbYP8eDHTeLD
This happened to our account yesterday. Our account was deactivated and our access to our merchant account has been revoked in the United States, Canada, and Brazil. We don't even have the ability to request a call from Account Health or to set up a Seller Support case for this account.
Seller_OzMACFcw0feIf
I have been deactivated for long absense. I can't find a link to upload my identification documents. any ideas how? I would be very thankful
Seller_qGvDmMFhUXtbA
Same thing happened to us last year during our peak season. Great metrics. No warning. No nothing!
Seller_4HsL3GZbyDLea
No surprise that Amazon is incapable of telling the truth. Lies, lies, lies, lies, lies from Amazon 24/7/365
Amazon has told the truth as many times as I have won the Power Ball.
Seller_MUBN0Jm00YVZK
Let me guess, you have numerous financial balance at your seller account, and the largest retailer on the planet want to embezzle these properties.
Seller_Oco9bHGjkLCzO
I completely understand your frustration , I’ve been selling on Amazon for years too, and honestly, “Account Health Assurance” can feel like a false sense of security sometimes. From my experience, even accounts with stellar metrics can get deactivated suddenly if Amazon flags something as potential fraud. It’s super frustrating because there’s no warning or explanation upfront.
The best approach is to stay calm, gather all documentation, and open a detailed case with Seller Performance. Make it clear that your metrics are strong, you’ve had no prior issues, and you’re fully cooperating. It won’t prevent the deactivation, but it usually helps speed up resolution. I know it feels unfair, but persistence and clear communication with Seller Support are really the only ways to get your account reinstated.
