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Read onlyOur Product Name is our Brand Name is our Company Name. I updated product titles, and the Product Name should be the first words so that people know what they're purchasing, but now the Product/Brand name is deleted from the title when displayed on the listing. It's crazy that I can list a product on Amazon but not have the product name included in what the consumer sees! How else are they certain they reached the right place? Can Amazon help include the Product/Brand name in the title the consumer sees, like I specified it for the Product Title?
Hello @Seller_ZokF4wnBcA655
My name is Sandy from the Community manager team.
Amazon constantly optimizes customer experience to present the most relevant product and brand information to improve the customer shopping experience. This means that certain information, such as brand name, may or may not be displayed.
Sellers can improve the likelihood of their brand name being displayed by focusing on building a stronger brand and communicating their unique Brand story and value proposition with Amazon tools like Brand Stores, A+ Brand Story, Brand Tailored Promotions, Customer Reviews, and Sponsored Brands.
regards,
Sandy