🚨 Peak Season Alert: Oct 30 FBA Cutoff - Plan Your Holiday Stock Now!
Hi Sellers!
With Black Friday/Cyber Monday approaching, there's one date you absolutely need to know: October 30th, 2025 is your FBA "Amazon-optimized shipment splits" cutoff. We're sharing this deadline to help ensure your products arrive in time for peak holiday shopping, and to help you avoid stockouts and shipping delays that could impact your Q4 performance. Let's make sure you're prepared!
Essential Action Items
- Check Your Capacity: Review November limits in Capacity Monitor and request additional space through Capacity Manager if needed.
- Maintain Healthy Stock: Keep 28-day minimum inventory per ASIN, aim for 4-6 weeks of stock before major events, and download your FBA Inventory report for specific recommendations.
- Optimize Your Shipments: Book carriers early - at least 7 days before deadlines. Use night/weekend appointments for faster processing, pack deal inventory in separate boxes, and provide accurate tracking info and delivery windows.
Quick Tools Guide
- Send to Amazon - Create streamlined shipments
- Shipment Performance Dashboard - Monitor status
- FBA Inventory Report - Check stock needs
Are you facing any major challenges preparing for peak season? Share with us below - We want to help!
Need specific guidance? Drop your questions in the comments.
Check the FBA peak readiness playbook for complete details.
🚨 Peak Season Alert: Oct 30 FBA Cutoff - Plan Your Holiday Stock Now!
Hi Sellers!
With Black Friday/Cyber Monday approaching, there's one date you absolutely need to know: October 30th, 2025 is your FBA "Amazon-optimized shipment splits" cutoff. We're sharing this deadline to help ensure your products arrive in time for peak holiday shopping, and to help you avoid stockouts and shipping delays that could impact your Q4 performance. Let's make sure you're prepared!
Essential Action Items
- Check Your Capacity: Review November limits in Capacity Monitor and request additional space through Capacity Manager if needed.
- Maintain Healthy Stock: Keep 28-day minimum inventory per ASIN, aim for 4-6 weeks of stock before major events, and download your FBA Inventory report for specific recommendations.
- Optimize Your Shipments: Book carriers early - at least 7 days before deadlines. Use night/weekend appointments for faster processing, pack deal inventory in separate boxes, and provide accurate tracking info and delivery windows.
Quick Tools Guide
- Send to Amazon - Create streamlined shipments
- Shipment Performance Dashboard - Monitor status
- FBA Inventory Report - Check stock needs
Are you facing any major challenges preparing for peak season? Share with us below - We want to help!
Need specific guidance? Drop your questions in the comments.
Check the FBA peak readiness playbook for complete details.
0 replies
Seller_Ha6JyVvDK6Ybs
Learned not to FBA any items as we lost trust! We can not FBA item then have Amazon bots remove listings that have been sold for a decade or Price Suppress (AKA PRICE FIXING) products 20-30% below market for just because Amazon feels like increasing sales at expense of Small Business so we leave FBa to Amazons most trusted partners all the foreign overseas sellers.
Seller_9EVIA75XXLsLl
@Indy_Amazon "Are you facing any major challenges preparing for peak season? Share with us below - We want to help!"
Why, yes we are. Amazon has deactivated our account because its badly written bots keep creating false policy violations and it's impossible to get any help at all fixing the issue. The appeals go nowhere. The cases with account health go nowhere. Emails to the MD's address go nowhere.
We have a thread on it here, which is also going nowhere:
https://sellercentral.amazon.com/seller-forums/discussions/t/26b00a56-da10-4b73-98f5-4d4d58699028
So, yes, we are facing major challenges preparing for peak season. All entirely caused by Amazon themselves. And despite all the 'We want to help! sign-offs in forum posts and seller support case signatures, no-one's actually providing any help.
And yes, we do need specific guidance so we will drop a question in the comments. Here it is:
What do we need to do to get someone at Amazon to fix the mess they've caused and reinstate our account?
Very much looking forward to the reply.
Seller_h94orRH4JG5gP
New seller here. When sending to FBA I have just been mixing up on the locations given by Amazon to place my items. I just sent two shipments to California and now regretting paying the extra cost in shipping if amazon automatically distributes some of your inventory to other FBA facility's. How important is placement? Any best practice recommendations? I intend to ship three more shipments this weekend of the same sku hoping they will get checked in and prime eligible in time, is there a good number as in say five of the same sku with more boxes or ten and less boxes? Obviously less boxes cheaper shipping on my end just curious with receiving and placement on FBAs end.
Seller_2RRip7S70XYcE
I have 13000 units I want to ship in but it will likely not get there u til November 3-5. What will happen to these units? Are they not checked in until January? Is it better off to send to 3PL for MCF?
Seller_BfISe37wuDdw8
Inventory doesn't matter when your feature offer eligibility is wrongfully turned off. Would appreciate it if a mod would could chime in my thread and help out. Thanks
Seller_HD8rub7F4DtFh
Will the automated FBA replenishment from AWD work during this time?
Seller_55w2Z7y0agFI6
@Indy_Amazon Hi,
We were given incorrect information by Seller Support, which they have since acknowledged in writing. Unfortunately, that misinformation directly caused an issue with our BFCM promotion.
Even with this acknowledgement, the Seller Support team has been unable or unwilling to escalate the matter or provide further assistance. I’m not looking to make this a larger issue—I simply want to resolve the problem and move forward as quickly as possible.
Could you please advise how I can get in touch with someone based in the U.S. who can review and assist with this case? I would deeply appreciate any guidance or contact information for a local escalation path.
Thank you very much for your time and understanding. I look forward to your reply.
Seller_zgj5HGouQKqHd
I would like to send more products to Amazon warehouse, but my capacity is full. I would like to improve my capacity, but it always rejects. Please help!
