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Should we Deal you in? Amazon's Big Spring Sale is here!
Hi sellers!
The Big Spring Sales event is here!
During the event, from March 25th-31st, customers will have the opportunity to shop deals across more than 35 categories—from fashion and beauty to outdoor furniture and garden supplies, including end-of-season deals from our Outlet store.
Check our the team's blog post, and be sure to consult these FAQs for more details!
Prime-exclusive discounts
Prime-exclusive discounts for this event may be submitted through March 31, 2025.
To submit your Prime-exclusive discounts, follow these steps:
- Go to Advertising, and select Price Discounts.
- Click Create a price discount.
- Complete the form. From the Events drop-down menu, select Big Spring Sale. To create a discount that is exclusive to Prime customers, select Prime customers as the Audience type.
- Click Step 2: Add products, and complete the workflow.
For more information about discounts, go to Price discounts.
Let us know what question you run into, and happy spring!
2 replies
Seller_LVZcgxAgZ2xBv
I created some discounts, but one thing I noticed is that unlike Prime Day and BFCM there was very little advanced notice to customers about this particular promotion ... or at least I didn't get a single notification until an email this morning ("Big Spring Sale starts today, up to 40% off").
I hope in the future that this can be better promoted to customers as arranging for inventory and eating the costs of discounts and promotional fees is significant, especially if not enough customers take part.
