Happy Prime Day Week all!

Prime Day events are coming all around the world, and will kick off here in the U.S. on July 16th at 12:01am!

Hopefully you’ve seen some of the Prime Day Prep series here on the forums, but if not, you can find the whole series linked here!

First, our Prime Day Preparation checklist covered all things a business should be thinking about leading up to a high traffic day like Prime Day.

Then these Top Tips from our Amazon Ads team offered some insights on optimizing the performance of sponsored product campaigns, including some budget recommendations, and we shared these best practices for staying diligent on your upcoming deals!

Prime Day’s date announcement was accompanied by asking our forums sellers, how do you prepare for Prime Day?

Then our Listings Lounge team grabbed the mic and posted some terrific guidance on how to:

• Transform your product titles,
• Captivate customers with detail pages,
• Perfect your picture practices,
• Blow minds with your bullet points, &
• Dominate product descriptions!

Take a moment to run through these resources if you haven’t already, we hope you have a phenomenal Prime Day!