With the holidays quickly approaching, you can now easily promote your products for peak season with Creative Agent within Creative Studio. The newly launched AI-powered partner lets US brands of all sizes create professional, full-funnel advertising campaigns in hours, with no outside production costs.

With Creative Agent, you can do the following:

• Transform product photos into holiday-themed lifestyle images
• Create video ads showcasing products as gift ideas
• Generate seasonal audio ads with festive music
• Design holiday-specific Brand Store content
• Produce multiple ad versions for different promotions

Now you can test multiple holiday creative concepts to find out what resonates best with holiday shoppers. Quickly create or edit last-minute promotions for remaining inventory or adapt messaging from early-bird shoppers to last-minute gift buyers.

To start using the tool, take the following steps:

1. Sign in to Creative Studio through your Amazon Ads account.
2. Go to Creative Tools, then select Creative Agent.
3. In the chat box, describe the ad you’d like to create.
4. Upload your product image, ASIN, or brand guidelines.
5. Review and edit the generated content, answer questions, and add music or voiceover.
6. Save directly to your Creative Assets library.

Creative Agent is now available in open beta at no additional cost for eligible US sellers. Some early adopters have seen a 12% increase in sales within one month of using the tool.

For more information about Creative Agent, go to AI creative solutions.

For more holiday advertising tips, go to Unlock Holiday Advertising Success.