I think it's great, Amazon deserves it.

More should be coming on the way.

Only a blind man and Amazon didn't see this coming.

No offense meant to the blind man.

THis is actually one of the charges. Competing against other sellers with at a lower price to force prices down.

They certainly do. At last count They established 110 brand names just to pull it off.

My favorite is when Amazon keeps lowering the price and forces you to drive your price down, so that you can still hopefully get a share of the buy box. When you do finally get it, it seems that it's just after they collected their monthly storage fees. Then as soon as you sell out, they jack their prices right back up. So much for valuing 3p sellers.

I think that Amazon will settle quietly and humbly for a fine and be able to not admit to any wrongdoing. It will stretch out for about 30-36 months.

In the meantime, we will be harassed by C-Suite types about how special our partnership is as Third-Party Sellers and how appreciated we are.

I don't know about you, but I'm stuck here. The last 12 months have felt like being up all night at an effing casino but I'm stuck, the drugs are starting to wear off, but I'm trying to break even on the mortgage payment I'm using to play.

That's how it is selling on Amazon right now to me. I'm nothing special really, but this race to the bottom has done me in pretty effing good. Good luck everybody.

We will see! I am a super small seller on this platform. I do well for a single person operation, but I have been crying to anyone that will listen about this 2 years ago. Here is the only reason they have a chance of beating it. "Terms of Using the AZ Platform" We all have agreed to it.

I make many small sales, and a lot of the time many of the same items in one order. The FBA fee that is applied to every single piece is ridiculous. You are standing right there pulling 1 piece, why do I get charged a fee for you to pull 9 more of the same exact ASIN? This should be a 1 time flat fee for items weighing less than 1lb or whatever weight they deem. My heaviest 1pc shipped item is 2 ounces. There has to be some easing somewhere, between FBA Fee's and Advertising Fee's. According to the little report I ran yesterday they have claimed 55% of my total annual sales in "Expenses". It is terrifying to think they actually think it's fair.

Greed creates more Greed

EDIT** I also realize that sometimes that fee is because my items are all over the USA. Most of my items are kept at 2 locations. Nevertheless there needs to be some adjusting to these "FEE's"

Hi all, my company is a large FBA bookseller on Amazon.

I am quite concerned that if this FTC lawsuit is successful there will be some major pitfalls for many Amazon sellers that we may not have considered.

There was a similar lawsuit in the UK against Amazon, and the result was that Amazon was forced to have MF offers and FBA offers compete against each other head to head based on price alone to win the Buy Box. If this same policy happens in the US, it could cause massive problems for companies that sell mostly through FBA since all MF sellers will win the Buy Box over you if they have a slightly lower price.

In other words, I don't believe that this FTC lawsuit is in the interest of us and many other sellers.

I expect some friend of the court briefs filed by Book publishers who have been burned by AMAZON.

They are looking at AMAZON'S slanted search results, the active suppression of cheaper and better products.

I hope it turns out to be in favor of all sellers on Amazon, not only the claimants who sued Amazon.

This against fair competition rule.