50M+ Seller All Brands Gated Out Of Nowhere
Approximately 3pm EST 9/4/24 we noticed that almost all of the brands we sell on our account are now gated, requiring re-approval—even those we were previously approved to sell. We've been a top Amazon seller for many years, processing over 200,000 orders monthly, with 100% feedback and an Account Health Rating of 1000. Despite our long-standing history, over 1600 brands have become restricted in just a few hours, moving millions of inventory in stranded status, and resulting in hundreds of people without any work.
We received no communications or emails from Amazon, some ASIN’s remain active and are still selling.
Could this be a glitch, what is going on here?
13 replies
Seller_OvL8C4BJWiuS9
Unfortunately, most likely not a glitch. Are you authorized by all these brands or just got Amazon approval? Many brands are restricting 3rd party sellers and apparently, most are not giving any notice.
Seller_kIukTwdhvntAp
"50M+ Seller All Brands Gated Out Of Nowhere "
Either you just migrated from the old BETTER Forum OR you have simply not paid any attention to Amazon and their changing policies.
I find it difficult to believe that a seller with that much on the line in such an unstable site would not pay better attention to what is happening here.
As @Seller_OvL8C4BJWiuS9 states, this is NOT a glitch. In fact it is an everyday occurrence now.
I'm going to post my template that is usually for rookies, but with only TWO posts on here you need the information because you have apparently been oblivious to the changes happening.
More and more frequently Amazon is taking a TWO STEP approach and you are probably caught with not doing one of the steps (or either one!)
You are likely confusing AMAZON allowing you to list (or at least "ungate") an item or category and actually being APPROVED to sell a product. Amazon may have ungated you for a CATEGORY but there can be 100's of brands in the category and they ALL have their own restrictions.
AMAZON is only interested in FEES. They will allow a chimpanzee to list if it means they collect $$$$$.
Additionally, brands that you COULD sell yesterday may be restricted today or next week. Amazon is a moving target to deal with.
DO YOU have an LOA from the brand allowing you to sell on here?
If you have an LOA that specifically says you can sell on Amazon you MIGHT survive this. Is it POSSIBLE that the brand has sent Amazon a "whitelist" of approved sellers and did not have you on it? Contact your sales rep at the BRAND(S) involved and ask about their whitelist. (You DO have a rep at the brands, don't you?)
More and more brands are providing such a "whitelist" of their approved sellers and if YOU are NOT on the list you will be stopped in your tracks and probably hit with an IP violation.
I had one of my brands stop me because they CHANGED the company they hired to screen sellers. The NEW screener did not recognize my Amazon store name because I do all my purchases under a different LLC. It took a couple weeks to get straightened out and no problems since then.
DID YOU source from AUTHORIZED wholesale sources that your rep at the brand says are OK.
NOTE the verification is required from the brand that the source is legitimate and authorized, NOT from one of those touted on TikTok and YouTube as having "thousands of brands and products" that assures you that they are authorized.
If you have watched any YouTube or TikTok videos FORGET everything you saw there.
Spend hours/days on Seller U and read the Forum to see all the really creative ways rookies and experienced sellers find to get suspended by ignoring the advice above!
https://sell.amazon.com/learn
Seller_kIukTwdhvntAp
"50M+ Seller All Brands Gated Out Of Nowhere"
This is a duplicate post. In the other version the OP gives a list of brands that are now removed and at least some of them are on the forbidden brand list that I have posted from time to time. Because the OP was selling some of the brands on the forbidden list, this was a foreseeable happening.
https://sellercentral.amazon.com/seller-forums/discussions/t/82ce1515-1841-4ebe-af9d-7e1b5b7991ee?postId=ccd5856b-b499-4e0a-bd77-268f11358446
I'm adding the new names to the list which appears to grow daily/hourly!
Seller_nTP5q8hgG2XG5
We source all of these brands from authorized distributors.
All of the brands on our account have been gated at this point, and all our listings are slowly moving into stranded status.
Other sellers, our size, remain on all the listings and continue selling.
I understand brands are restricting 3p sellers, but doesn't it seem a bit strange for you that every single brand we sell got gated for us all within the same time?
Seller_nTP5q8hgG2XG5
@Atlas_Amazon
@Ricardo_Amazon
@Jurgen_Amazon
@Connor_Amazon
@Nikki_Amazon
@LeviDylan_Amazon
@CR_Amazon
@TaylorR_Amazon
@Emet_Amazon
@Dominic_Amazon
@KJ_Amazon
@Joey_Amazon
Seller_gPVtCMGBPgbhF
If you don't have stock in Amazon, then you feel Invincible。。。
April_Amazon
Hello @Seller_nTP5q8hgG2XG5,
As this is a duplicate case, I will close this thread. Please refer to your original post to add any additional information.
Thank you for reaching out on the forums.
April
50M+ Seller All Brands Gated Out Of Nowhere
Approximately 3pm EST 9/4/24 we noticed that almost all of the brands we sell on our account are now gated, requiring re-approval—even those we were previously approved to sell. We've been a top Amazon seller for many years, processing over 200,000 orders monthly, with 100% feedback and an Account Health Rating of 1000. Despite our long-standing history, over 1600 brands have become restricted in just a few hours, moving millions of inventory in stranded status, and resulting in hundreds of people without any work.
We received no communications or emails from Amazon, some ASIN’s remain active and are still selling.
Could this be a glitch, what is going on here?
50M+ Seller All Brands Gated Out Of Nowhere
Approximately 3pm EST 9/4/24 we noticed that almost all of the brands we sell on our account are now gated, requiring re-approval—even those we were previously approved to sell. We've been a top Amazon seller for many years, processing over 200,000 orders monthly, with 100% feedback and an Account Health Rating of 1000. Despite our long-standing history, over 1600 brands have become restricted in just a few hours, moving millions of inventory in stranded status, and resulting in hundreds of people without any work.
We received no communications or emails from Amazon, some ASIN’s remain active and are still selling.
Could this be a glitch, what is going on here?
13 replies
13 replies
Seller_OvL8C4BJWiuS9
Unfortunately, most likely not a glitch. Are you authorized by all these brands or just got Amazon approval? Many brands are restricting 3rd party sellers and apparently, most are not giving any notice.
Seller_kIukTwdhvntAp
"50M+ Seller All Brands Gated Out Of Nowhere "
Either you just migrated from the old BETTER Forum OR you have simply not paid any attention to Amazon and their changing policies.
I find it difficult to believe that a seller with that much on the line in such an unstable site would not pay better attention to what is happening here.
As @Seller_OvL8C4BJWiuS9 states, this is NOT a glitch. In fact it is an everyday occurrence now.
I'm going to post my template that is usually for rookies, but with only TWO posts on here you need the information because you have apparently been oblivious to the changes happening.
More and more frequently Amazon is taking a TWO STEP approach and you are probably caught with not doing one of the steps (or either one!)
You are likely confusing AMAZON allowing you to list (or at least "ungate") an item or category and actually being APPROVED to sell a product. Amazon may have ungated you for a CATEGORY but there can be 100's of brands in the category and they ALL have their own restrictions.
AMAZON is only interested in FEES. They will allow a chimpanzee to list if it means they collect $$$$$.
Additionally, brands that you COULD sell yesterday may be restricted today or next week. Amazon is a moving target to deal with.
DO YOU have an LOA from the brand allowing you to sell on here?
If you have an LOA that specifically says you can sell on Amazon you MIGHT survive this. Is it POSSIBLE that the brand has sent Amazon a "whitelist" of approved sellers and did not have you on it? Contact your sales rep at the BRAND(S) involved and ask about their whitelist. (You DO have a rep at the brands, don't you?)
More and more brands are providing such a "whitelist" of their approved sellers and if YOU are NOT on the list you will be stopped in your tracks and probably hit with an IP violation.
I had one of my brands stop me because they CHANGED the company they hired to screen sellers. The NEW screener did not recognize my Amazon store name because I do all my purchases under a different LLC. It took a couple weeks to get straightened out and no problems since then.
DID YOU source from AUTHORIZED wholesale sources that your rep at the brand says are OK.
NOTE the verification is required from the brand that the source is legitimate and authorized, NOT from one of those touted on TikTok and YouTube as having "thousands of brands and products" that assures you that they are authorized.
If you have watched any YouTube or TikTok videos FORGET everything you saw there.
Spend hours/days on Seller U and read the Forum to see all the really creative ways rookies and experienced sellers find to get suspended by ignoring the advice above!
https://sell.amazon.com/learn
Seller_kIukTwdhvntAp
"50M+ Seller All Brands Gated Out Of Nowhere"
This is a duplicate post. In the other version the OP gives a list of brands that are now removed and at least some of them are on the forbidden brand list that I have posted from time to time. Because the OP was selling some of the brands on the forbidden list, this was a foreseeable happening.
https://sellercentral.amazon.com/seller-forums/discussions/t/82ce1515-1841-4ebe-af9d-7e1b5b7991ee?postId=ccd5856b-b499-4e0a-bd77-268f11358446
I'm adding the new names to the list which appears to grow daily/hourly!
Seller_nTP5q8hgG2XG5
We source all of these brands from authorized distributors.
All of the brands on our account have been gated at this point, and all our listings are slowly moving into stranded status.
Other sellers, our size, remain on all the listings and continue selling.
I understand brands are restricting 3p sellers, but doesn't it seem a bit strange for you that every single brand we sell got gated for us all within the same time?
Seller_nTP5q8hgG2XG5
@Atlas_Amazon
@Ricardo_Amazon
@Jurgen_Amazon
@Connor_Amazon
@Nikki_Amazon
@LeviDylan_Amazon
@CR_Amazon
@TaylorR_Amazon
@Emet_Amazon
@Dominic_Amazon
@KJ_Amazon
@Joey_Amazon
Seller_gPVtCMGBPgbhF
If you don't have stock in Amazon, then you feel Invincible。。。
April_Amazon
Hello @Seller_nTP5q8hgG2XG5,
As this is a duplicate case, I will close this thread. Please refer to your original post to add any additional information.
Thank you for reaching out on the forums.
April
Seller_OvL8C4BJWiuS9
Unfortunately, most likely not a glitch. Are you authorized by all these brands or just got Amazon approval? Many brands are restricting 3rd party sellers and apparently, most are not giving any notice.
Seller_OvL8C4BJWiuS9
Unfortunately, most likely not a glitch. Are you authorized by all these brands or just got Amazon approval? Many brands are restricting 3rd party sellers and apparently, most are not giving any notice.
Seller_kIukTwdhvntAp
"50M+ Seller All Brands Gated Out Of Nowhere "
Either you just migrated from the old BETTER Forum OR you have simply not paid any attention to Amazon and their changing policies.
I find it difficult to believe that a seller with that much on the line in such an unstable site would not pay better attention to what is happening here.
As @Seller_OvL8C4BJWiuS9 states, this is NOT a glitch. In fact it is an everyday occurrence now.
I'm going to post my template that is usually for rookies, but with only TWO posts on here you need the information because you have apparently been oblivious to the changes happening.
More and more frequently Amazon is taking a TWO STEP approach and you are probably caught with not doing one of the steps (or either one!)
You are likely confusing AMAZON allowing you to list (or at least "ungate") an item or category and actually being APPROVED to sell a product. Amazon may have ungated you for a CATEGORY but there can be 100's of brands in the category and they ALL have their own restrictions.
AMAZON is only interested in FEES. They will allow a chimpanzee to list if it means they collect $$$$$.
Additionally, brands that you COULD sell yesterday may be restricted today or next week. Amazon is a moving target to deal with.
DO YOU have an LOA from the brand allowing you to sell on here?
If you have an LOA that specifically says you can sell on Amazon you MIGHT survive this. Is it POSSIBLE that the brand has sent Amazon a "whitelist" of approved sellers and did not have you on it? Contact your sales rep at the BRAND(S) involved and ask about their whitelist. (You DO have a rep at the brands, don't you?)
More and more brands are providing such a "whitelist" of their approved sellers and if YOU are NOT on the list you will be stopped in your tracks and probably hit with an IP violation.
I had one of my brands stop me because they CHANGED the company they hired to screen sellers. The NEW screener did not recognize my Amazon store name because I do all my purchases under a different LLC. It took a couple weeks to get straightened out and no problems since then.
DID YOU source from AUTHORIZED wholesale sources that your rep at the brand says are OK.
NOTE the verification is required from the brand that the source is legitimate and authorized, NOT from one of those touted on TikTok and YouTube as having "thousands of brands and products" that assures you that they are authorized.
If you have watched any YouTube or TikTok videos FORGET everything you saw there.
Spend hours/days on Seller U and read the Forum to see all the really creative ways rookies and experienced sellers find to get suspended by ignoring the advice above!
https://sell.amazon.com/learn
Seller_kIukTwdhvntAp
"50M+ Seller All Brands Gated Out Of Nowhere "
Either you just migrated from the old BETTER Forum OR you have simply not paid any attention to Amazon and their changing policies.
I find it difficult to believe that a seller with that much on the line in such an unstable site would not pay better attention to what is happening here.
As @Seller_OvL8C4BJWiuS9 states, this is NOT a glitch. In fact it is an everyday occurrence now.
I'm going to post my template that is usually for rookies, but with only TWO posts on here you need the information because you have apparently been oblivious to the changes happening.
More and more frequently Amazon is taking a TWO STEP approach and you are probably caught with not doing one of the steps (or either one!)
You are likely confusing AMAZON allowing you to list (or at least "ungate") an item or category and actually being APPROVED to sell a product. Amazon may have ungated you for a CATEGORY but there can be 100's of brands in the category and they ALL have their own restrictions.
AMAZON is only interested in FEES. They will allow a chimpanzee to list if it means they collect $$$$$.
Additionally, brands that you COULD sell yesterday may be restricted today or next week. Amazon is a moving target to deal with.
DO YOU have an LOA from the brand allowing you to sell on here?
If you have an LOA that specifically says you can sell on Amazon you MIGHT survive this. Is it POSSIBLE that the brand has sent Amazon a "whitelist" of approved sellers and did not have you on it? Contact your sales rep at the BRAND(S) involved and ask about their whitelist. (You DO have a rep at the brands, don't you?)
More and more brands are providing such a "whitelist" of their approved sellers and if YOU are NOT on the list you will be stopped in your tracks and probably hit with an IP violation.
I had one of my brands stop me because they CHANGED the company they hired to screen sellers. The NEW screener did not recognize my Amazon store name because I do all my purchases under a different LLC. It took a couple weeks to get straightened out and no problems since then.
DID YOU source from AUTHORIZED wholesale sources that your rep at the brand says are OK.
NOTE the verification is required from the brand that the source is legitimate and authorized, NOT from one of those touted on TikTok and YouTube as having "thousands of brands and products" that assures you that they are authorized.
If you have watched any YouTube or TikTok videos FORGET everything you saw there.
Spend hours/days on Seller U and read the Forum to see all the really creative ways rookies and experienced sellers find to get suspended by ignoring the advice above!
https://sell.amazon.com/learn
Seller_kIukTwdhvntAp
"50M+ Seller All Brands Gated Out Of Nowhere"
This is a duplicate post. In the other version the OP gives a list of brands that are now removed and at least some of them are on the forbidden brand list that I have posted from time to time. Because the OP was selling some of the brands on the forbidden list, this was a foreseeable happening.
https://sellercentral.amazon.com/seller-forums/discussions/t/82ce1515-1841-4ebe-af9d-7e1b5b7991ee?postId=ccd5856b-b499-4e0a-bd77-268f11358446
I'm adding the new names to the list which appears to grow daily/hourly!
Seller_kIukTwdhvntAp
"50M+ Seller All Brands Gated Out Of Nowhere"
This is a duplicate post. In the other version the OP gives a list of brands that are now removed and at least some of them are on the forbidden brand list that I have posted from time to time. Because the OP was selling some of the brands on the forbidden list, this was a foreseeable happening.
https://sellercentral.amazon.com/seller-forums/discussions/t/82ce1515-1841-4ebe-af9d-7e1b5b7991ee?postId=ccd5856b-b499-4e0a-bd77-268f11358446
I'm adding the new names to the list which appears to grow daily/hourly!
Seller_nTP5q8hgG2XG5
We source all of these brands from authorized distributors.
All of the brands on our account have been gated at this point, and all our listings are slowly moving into stranded status.
Other sellers, our size, remain on all the listings and continue selling.
I understand brands are restricting 3p sellers, but doesn't it seem a bit strange for you that every single brand we sell got gated for us all within the same time?
Seller_nTP5q8hgG2XG5
We source all of these brands from authorized distributors.
All of the brands on our account have been gated at this point, and all our listings are slowly moving into stranded status.
Other sellers, our size, remain on all the listings and continue selling.
I understand brands are restricting 3p sellers, but doesn't it seem a bit strange for you that every single brand we sell got gated for us all within the same time?
Seller_nTP5q8hgG2XG5
@Atlas_Amazon
@Ricardo_Amazon
@Jurgen_Amazon
@Connor_Amazon
@Nikki_Amazon
@LeviDylan_Amazon
@CR_Amazon
@TaylorR_Amazon
@Emet_Amazon
@Dominic_Amazon
@KJ_Amazon
@Joey_Amazon
Seller_nTP5q8hgG2XG5
@Atlas_Amazon
@Ricardo_Amazon
@Jurgen_Amazon
@Connor_Amazon
@Nikki_Amazon
@LeviDylan_Amazon
@CR_Amazon
@TaylorR_Amazon
@Emet_Amazon
@Dominic_Amazon
@KJ_Amazon
@Joey_Amazon
Seller_gPVtCMGBPgbhF
If you don't have stock in Amazon, then you feel Invincible。。。
Seller_gPVtCMGBPgbhF
If you don't have stock in Amazon, then you feel Invincible。。。
April_Amazon
Hello @Seller_nTP5q8hgG2XG5,
As this is a duplicate case, I will close this thread. Please refer to your original post to add any additional information.
Thank you for reaching out on the forums.
April
April_Amazon
Hello @Seller_nTP5q8hgG2XG5,
As this is a duplicate case, I will close this thread. Please refer to your original post to add any additional information.
Thank you for reaching out on the forums.
April
