Enhance your product detail page quality using AI
Make your existing listings more appealing to customers with our AI-powered tool that helps you keep your product content accurate, relevant, and up to date.
You can combine your product knowledge with AI-generated suggestions to quickly review, customize, and publish content updates; often in just a few clicks. This helps ensure your listings stay current and aligned with evolving shopping trends.
When editing an existing listing one at a time, click View enhancements at the top left of the page to see AI-generated suggestions in a side panel. You can review each suggestion, edit it as needed, or publish it as-is. If an attribute needs improvement but doesn’t have a specific AI-recommendation, we’ll still surface it so you can update it manually.
To view improvement opportunities, we have already been identified, you can also visit Optimize listings in Manage All Inventory to view attributes that need attention and click View enhancements to request AI suggestions.
To learn more on how to generate listing content for your existing products, go to Suggest changes to your product detail page.
Enhance your product detail page quality using AI
Make your existing listings more appealing to customers with our AI-powered tool that helps you keep your product content accurate, relevant, and up to date.
You can combine your product knowledge with AI-generated suggestions to quickly review, customize, and publish content updates; often in just a few clicks. This helps ensure your listings stay current and aligned with evolving shopping trends.
When editing an existing listing one at a time, click View enhancements at the top left of the page to see AI-generated suggestions in a side panel. You can review each suggestion, edit it as needed, or publish it as-is. If an attribute needs improvement but doesn’t have a specific AI-recommendation, we’ll still surface it so you can update it manually.
To view improvement opportunities, we have already been identified, you can also visit Optimize listings in Manage All Inventory to view attributes that need attention and click View enhancements to request AI suggestions.
To learn more on how to generate listing content for your existing products, go to Suggest changes to your product detail page.
7 replies
Seller_r9wMm8LrE5iKj
Is this the same badly broken AI you use to roll out automations, have bots run roughshod over our accounts, and handle issues? If so, no thanks, and I shudder to think what the site will look like with this "enhancement".
Seller_Ggt6s7zXEwLbA
WHAT THE ....
Amazon says its AI is allowed to "break the listing rules" that sellers have to comply with.
THE AI TEST
I tested the AI across multiple different types of products and saw it was creating 7 bullet points..
But sellers are only allowed 5 bullet points
https://sellercentral.amazon.com/help/hub/reference/G200291790
So I asked the Seller Assistant AI about this ... (added emphasis mine)
=====
"Seller Assistant
You’re seeing a discrepancy because Amazon’s AI enhancement tools can create more than 5 bullet points as part of their optimization process, even though the standard seller guidelines limit bullet points to 5.
Here’s what’s happening:
Standard Seller Guidelines: You can create up to 5 bullet points manually [➚], with a minimum of 3 required [➚].
AI Enhancement Exception: Amazon’s generative AI tools are designed to optimize listing quality and can generate additional bullet points beyond the standard 5-point limit [➚]. The AI system uses advanced algorithms to create comprehensive product descriptions that may include 7 or more bullet points when it determines this will improve the customer experience [➚]."
=======
Seller_Hvi3HBW45jas9
This has got to be another joke post, right?
Why in the world would I want to trust Amazon AI for my listings when all it does is keep screwing up my products now? Amazon AI can't even assign correct "product types" to a batch of products that are essentially the same but with different designs. Then when seller support "fixes" something, it gets changed back.
Seller_XBCghfgV9QWo0
This tool still needs some development work. I had one of my top 5 ASINs get content wiped out by the tool. Lost Headline, Brand, and bullet points all on my active listing with over 300 units sold every month. No tool should ever change my content without me approving it. To have the content wiped out, especially all the required fields. ASIN B0D4MMWRG1 is still missing the brand name on the listing because of this bug.
