Thank you to everybody trying to help and for your insights.

I am managing a store and brand; previously, they had a marketing agency doing this. This marketing agency registered the brand, but neither the owner nor I can access the brand registry. I have tried to explain this case to support, but they haven't been able to help. I have tried to re-register but haven't been able to since the brand has already been registered.

I am trying to figure out the Brand Registry for more brand-specific promotions, such as the high-spend customer segment.

Any advice and insights on what I can do?

I am planning to close my selling account by late March. I have one registered brand under this account and have granted permission to one other seller to sell my brand's products. Will the brand still be there after I closed my account, and how will the account closure affect the other seller? Will they still be able to sell my brand's product after my account closure?

I went to create a new book with ISBN/ASIN 9781990849046 and when I went to add the product, I selected the incorrect Brand by MISTAKE. Finger and mouse slip, it got overlooked, and the ASIN got created with the wrong brand.

ASIN gets created and we then catch the error. We try to delete the ASIN and create it again after 48 hours under the correct brand but we cannot do that as it conflicts with the obvious incorrect original value.

I contact Brand registry and they say that they can, under no circumstances, change the brand associated with the ASIN.

I show brand registry that the Amazon policy is dang clear and that if I am a brand representative or authorized reseller for the brand, that corrections to the ASIN may be allowed if proof can be provided that there is a mistake that's mis-representing the product to buyers. I've contacted Selling support with the error messsage, the SKU, and the brand that I am trying to update it to which is "Aviation Publishers."

Brand registry keeps telling me that maintaining the incorrect brand is important to the customer etc. Literally, no book have been sold and every other book by this publisher is under the correct brand name except this one.

Can anyone at Seller Support have any sort of common sense and make the change for this ASIN? I have proof from the brand owner, author, and publishers of this book to back me up.