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Is Brand Registry required for a company to print the FNSKU right on to the product packaging?
Hello -
I am a private label seller on Amazon but I don't yet have Brand Registry. My brand has been approved for FBA, however. I wish to have the manufacturer print the FNSKU label directly on to the packaging.
Is Brand Registry required for a seller to be allowed to print the FNSKU directly on the product packaging?
2 replies
Seller_rI7BZIczK8iAC
No.
But nevertheless, if this is a new product it's risky to print it on the package. You never know if the system does accept your listing how you create it. If it will be suspended for any reason, you will have to create a new one and a NEW FNSKU will be assigned. With the consequences that you have to print new FNSKUs and stick over the wrong one. So, for your first batch I would not print it but only for your second production.
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