🚨 Ask Amazon: Seller Insights - Hearth and Homestead, Turning a Hobby into an Amazon Handmade Bestseller and Multi-Million Dollar Brand
Connect with the founders of Hearth and Homestead, Amazon's #1 Handmade Bestseller, for a live Q&A on how they built a multi-million dollar business without incurring debt. They will be available to answer your questions on this event thread on Wednesday, Nov 12th, 11am - 1pm PT!
Join Lily and Josiah, founders of Hearth and Homestead, as they share how a farmer’s market hobby turned into a multi-million dollar brand with Amazon Handmade. Learn how they scaled tallow balm production from their basement to two thriving facilities without accruing any debt—all while homeschooling, raising five kids, and staying rooted in their small town. Discover the challenges, growth, and grit behind building a handcrafted skincare business.
Now, they're here to answer your questions! This is your opportunity to ask the tough, strategic questions on growth, inventory management, facility scaling, and brand building to help you turn product passion into a profitable business model and become the next Amazon Handmade Bestseller.
_____________________________________________________
💡 Submit questions below!
Hearth and Homestead will be live on Wednesday, 11/12th from 11am - 1pm PT. But don't wait until then! Lily and Josiah will be monitoring this thread and may begin answering questions ahead of the event. Drop your strategic questions in the comments below today to get their attention early!
For example, consider questions like:
- Key turning points and decision-making in their business growth
- Balancing business growth with handcrafted quality
_____________________________________________________
Note: We cannot provide legal advice or otherwise interpret regulatory requirements on situations that are specific to individual sellers.
🚨 Ask Amazon: Seller Insights - Hearth and Homestead, Turning a Hobby into an Amazon Handmade Bestseller and Multi-Million Dollar Brand
Connect with the founders of Hearth and Homestead, Amazon's #1 Handmade Bestseller, for a live Q&A on how they built a multi-million dollar business without incurring debt. They will be available to answer your questions on this event thread on Wednesday, Nov 12th, 11am - 1pm PT!
Join Lily and Josiah, founders of Hearth and Homestead, as they share how a farmer’s market hobby turned into a multi-million dollar brand with Amazon Handmade. Learn how they scaled tallow balm production from their basement to two thriving facilities without accruing any debt—all while homeschooling, raising five kids, and staying rooted in their small town. Discover the challenges, growth, and grit behind building a handcrafted skincare business.
Now, they're here to answer your questions! This is your opportunity to ask the tough, strategic questions on growth, inventory management, facility scaling, and brand building to help you turn product passion into a profitable business model and become the next Amazon Handmade Bestseller.
_____________________________________________________
💡 Submit questions below!
Hearth and Homestead will be live on Wednesday, 11/12th from 11am - 1pm PT. But don't wait until then! Lily and Josiah will be monitoring this thread and may begin answering questions ahead of the event. Drop your strategic questions in the comments below today to get their attention early!
For example, consider questions like:
- Key turning points and decision-making in their business growth
- Balancing business growth with handcrafted quality
_____________________________________________________
Note: We cannot provide legal advice or otherwise interpret regulatory requirements on situations that are specific to individual sellers.
24 replies
Seller_9ucpGq5sA8PsS
Creating a new product to post online hasn’t been easy — I kept putting it off for “later,” and somehow later turned into almost a year 😅. But I’m ready to jump back in and give it another go! Every step is a lesson, and I’m grateful for the opportunity to try again! 🌟
Seller_Ggt6s7zXEwLbA
"Learn how they scaled tallow balm production from their basement to two thriving facilities"
I didn't realize before now that some Handmade categories don't require the product to be made at home or with at most light machinery.
For example: Home Products "We permit use of hand tools and light machinery; machinery should be used by you in your home studio or workspace."
But beauty, health or personal care items have no such requirement.
Been a real eye opener. Maybe the initial lesson is if you want to expand your Handmade business like this is to closely evaluate Handmade categories because some are more restrictive than others.
Seller_DOWldVbAU0toy
Do you do FBA? If so how long into selling did you move to FBA?
T side note hen is there away to set reminder and link for where to see the live Q&A?
Seller_WpnhQr62OntYW
@Joey_Amazon I'm looking forward to attending this session tomorrow. Is there a link to the Q&A? Where do we go to join?
Seller_SGpIwrP0szO1e
I am just starting out on amazon. I sell art prints from my original paintings. What is the best strategy to get my products seen?
Seller_53n7KpEB1GM4t
Hi, will there be a replay, and where can we watch? Would love to see this, and will be away during that time. Thank you.
Seller_4niVlei152KPg
Hi there,
My name is Tavia, I'm the owner of Botanbee Organics I started my handmade journey this spring making handcrafted botanical hair products. My questions are below.
- If you could send one message back to your past self, the version of you making the first batch...what would it be?
- When you were ramping up your tallow line, what was the single most effective change you made to your product visuals or listings that boosted conversions?
- What metrics or signals did you track early on that told you that you were headed in the right direction, vs when you needed to pivot?
Thank you,
Tavia
Botanbee Organics
Seller_WpnhQr62OntYW
In response to @Seller_4niVlei152KPg question you said "the most important thing for us has been adding visuals to our listing that reinforce that 1) Yes, these products are really handmade in the United States and 2), Yes, this is really a family-run small business.".
Can you please elaborate on what form this took? An insert, sticker on the packaging or what?
