Hello Sellers,

Today I want to highlight Brand Analytics and 1 dashboard in particular:

Brand Analytics is a feature that contains valuable insights to empower you to make informed and, strategic decisions about their product portfolio and marketing or advertising activities. Today, I want to highlight the Market Basket Analysis Dashboard

What the Market Basket Analysis Dashboard does:

• Provides insights on the products that are most frequently purchased together
• Uncovers insights on customers’ buying patterns.

What you can do with this info:

• Strategize and assess your marketing campaigns
• Drive repeat purchases
• Create effective bundling

Resources:

• Brand Analytics: Market Basket Analysis report Seller University video
• Market Basket Analysis dashboard help page
• Brand Analytics Best Practice Guide