Hello Sellers,

If you've been moved to the new Seller Central, you're probably still getting used to where everything lives. Your feedback has been loud and clear, and the team building this experience wants to hear more.

Starting today, we're launching a series where the team building the new Seller Central hears directly from you, area by area. We'll follow up regularly with what's been changed based on your input.

How this works:

• Each post focuses on one area of the new Seller Central
• The team responsible for that area reads every response
• We'll publish regular "✅ You Spoke, We Built" updates showing what changed because of your feedback

🗣️ First up — Navigation. Tell the team in the replies below:

• What can't you find in the new Seller Central?
• What's taking more clicks than it used to?
• What do you need quick access to that you can’t find now?

The team building navigation and discoverability reads every response here. Your feedback directly shapes what gets improved next.

In the meantime, here are some recent improvements designed to help you find what you need:

1. Site Map — You can now access a full site map showing every tool in the new Seller Central, organized by workspace. Find it two ways: in the navigation menu, or at the bottom of any page in the footer.

2. Breadcrumbs — Every sub-navigation page now shows your path at the top of the screen (e.g., Products > Manage Products > Manage A+ Content), so you always know where you are and can navigate back quickly.

3. Tooltips — You'll find tooltips throughout the new Seller Central that help you connect familiar tools to their new locations. If you're looking for something that's been renamed or moved (for example, "Catalog" is now under "Products," "Inventory" is now under "Supply Chain," and tools like Vine and A+ Content live under their parent workspaces Marketing and Manage Products), hovering over menu items will show you where things landed.

4. Bookmarks (coming soon) — Within the next two weeks, you'll be able to bookmark any page in the new Seller Central for one-click access to the tools you use most. Stay tuned for the latest and greatest on our “✅ You Spoke, We Built” posts coming in the next couple weeks.

Based on feedback we've already received:

• Many of you told us CTRL+Click (or using right click and opening an experience in a new tab) wasn't working to open links. This has been implemented across the menu and workspaces, and is rolling out to remaining areas.

Next up in this series: Action Center. Stay tuned — and in the meantime, tell us what you need below. 👇