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This article applies to selling in: United States

Upload and Manage Videos

The Upload and Manage Videos page enables U.S. brand owners to upload videos for branded products they sell on Amazon. The videos you upload will display next to images of the product. They may also appear in the related video shorts gallery at the bottom of a detail page as well as in search results. Video is a great way to demonstrate your product in action, describe your product, and tell your unique brand story. Uploading videos can result in higher conversion rates and increased sales when used effectively.

Eligibility requirements

This feature is only available to Professional sellers who have been approved as brand owners through the Amazon Brand Registry process. After approval, you’ll be able to add videos to products that are part of your approved brand catalog.

Video Content Policy

Any videos you upload must comply with Amazon’s Video Content Policy. Please review this policy in its entirety before you start uploading videos for your products.

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