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This article applies to selling in: United States

Infant and toddler feeding products

If you list products on our store, you must comply with all federal, state, and local laws and our policies applicable to those products and product listings, including this policy.

Infant and toddler feeding products covered by this policy

Infant and toddler feeding products are designed for use while feeding food and liquids to infants and toddlers three years of age and under. Additionally, products used for storing and containing foods for infants and toddlers are included in this policy. Examples include bottles, training cups, baby utensils (spoons, forks), milk and formula storage bags and bottles, sippy cups, and snack bowls.

Not included in this policy are accessories, appliances, food, and furniture related to feeding infants and toddlers, such as, for example, sterilizers, breast pumps and accessories, foods, bottle cleaning products, pacifiers, bottle warmers, bottle coolers, and high chairs.

Our policy for infant and toddler feeding products

Amazon requires that all infant and toddler feeding products have been tested to and comply with the specific regulation or standard requirements listed below:

Product Regulation/Standard requirements
Infant and toddler feeding products
  • CPSIA (Lead, Phthalates); and
  • CPSA Section 14(a)(5) (Tracking Label)

Required information

We may request this information from you at any time, so we recommend that you have it easily accessible:

  • Your company name (if applicable) and seller ID
  • Your contact information: email address and phone number
  • A list of all infant and toddler feeding products that you list
  • Images of the product and product packaging, as applicable, for all infant and toddler feeding products that you list. Images must include all sides of the product and product packaging for our review
  • Product images or test report as evidence of compliance with mandatory tracking label requirements (CPSA Section 14(a)(5))
  • A Children’s Product Certificate (CPC) for all infant and toddler feeding products, subject to this policy, that you list
  • Test reports from a CPSC-accepted lab that confirm that each product was tested to the regulations and standards listed above

Some labs provide special Amazon rates for testing. To find more information about these providers, visit the Service Provider Network.

How to submit information

If you receive a request from us for compliance documents, complete the following steps to submit the requested information:

  1. In Seller Central, select the Performance tab and choose Account Health.
  2. Under Manage your compliance in the bottom right corner, click Product Compliance Requests.
  3. To add compliance or appeal for a single product, click Add/Appeal Compliance. To add compliance or appeal for multiple products, select each product on the left hand side of the product and click Action Selected Products at the top of the product requirement table to make a selection about how you would like to submit documents and information.
  4. Provide compliance documents and information in the Provide Documents section, or provide appeal information and documents in the Appeal Request section.
  5. Click Submit for Approval to send your submission for review by Amazon.

Note: Test reports must contain images of the tested products that are sufficient to demonstrate that the product tested is the same as the product listed on the detail page.

Policy violations

If you do not provide the required information by the applicable deadline, we may take the following actions:

  • Remove the relevant product listings
  • Suspend your ability to add new products, listing privileges, or both
  • Withhold any payments due to you

We reserve the right to take any further actions that may be necessary in our sole discretion.

Additional resources

Disclaimer: The information provided on this page does not, and is not intended to, constitute legal advice. All information, content, and materials available on this site are for general informational purposes only.

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