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This article applies to selling in: United States

Amazon’s Policy on Selling Baby Food in the United States

Important: If you supply products for sale on Amazon, you must compy with all federal, state, and local laws and Amazon policies applicable to those products and product listings.

On this page, you will find:

  • What is baby food?
  • Amazon’s policy on selling baby food
  • Documents you are required to submit if approved to sell baby food
  • How do I request approval to sell baby food?
  • How to submit required documents
  • How to request product removal from Amazon fulfillment centers
  • Consequences for policy violations and reporting a violation
  • Frequently asked questions

What is baby food?

Baby food is any soft, pureed, or easy to digest consumable food that is made specifically for human babies between the age of four months and two years old. This food comes in many varieties and flavors. Baby food is sold in a variety of toddler-friendly packaging such as plastic tubs, glass jars, or pouches.

What is Amazon’s policy on selling baby food?

We require sellers to provide documents showing that the product meets all local regulatory requirements. Amazon’s policies require that all baby food sold through the Amazon website meet specified certification standards that we will define later on this page.

What information/documents do I have to submit in order to be compliant?

For baby food, you must submit any one of the following documents:

  1. A Good Manufacturing Practices (GMP) certificate from an Accredited certifying body
  2. A Global Food Safety Initiative (GFSI) based certificate

How do I request approval to sell baby food?

Resellers must submit an invoice and an image of the product and/or its packaging. Manufacturers must submit an image of the product and/or its packaging.

How do I submit the required information/documents?

Complete the following steps to start the application process:

  1. In Seller Central, select Inventory, and then click Add a Product.
  2. Search for the ASIN you want to sell.
  3. In the search results, click the Listing limitations apply link next to the ASIN.
  4. Click Request Approval to start the application process.

Note: You certify that all materials you submit are true, authentic, and accurate. Amazon may remove your selling privileges for failing to meet these safety requirements.

How do I request product removal from Amazon fulfillment centers?

If you are unable or unwilling to appeal the suppression of your ASIN, you have 30 days to create a removal order from our fulfillment centers.

Refer to the following help pages:

What are the consequences for policy violations?

Violations of Amazon's policies for listing baby food may result in, but may not be limited to, the following actions:

  • Cancellation of the listing
  • Suspension of listing privileges

These potential consequences are in addition to, and in no way limited to, the consequences allowed by any agreement between Amazon and the seller. Amazon reserves the right to make judgments at its sole discretion about whether or not a listing is appropriate.

Amazon encourages sellers to report listings that may violate our policies or any applicable law by contacting Selling Partner Support. Select Report a violation and be sure to include all relevant information so that we can conduct a thorough investigation.

Frequently asked questions

How do I know that I am approved to sell baby food?

Approved sellers will receive an email notification with this information.

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