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This article applies to selling in: United States

Edit A+ content

You can review and edit your A+ detail page submissions after you've submitted content to us. Search for the ASIN in the search box and, from the ASIN details page, click on the active A+ content. You can edit the content and resubmit for approval. The submission will go through the moderation process again, but your existing content will stay on the detail page of all applied ASINs until your new submission is approved.

For all the below steps, go to Advertising > A+ Content Manager and look for the project under the content table or search by ASIN or product name.

Change the name of an existing project


  1. Select the project and click Duplicate from the drop-down menu to create a new version of the content with the new name.
  2. Apply the ASINs to the new duplicate project, and then review and submit. You can't edit the content name after you've submitted the A+ content for review.

Change existing text or images


  1. Select the project and click Edit from the drop-down menu.
  2. Edit the text in the module text boxes.
  3. Find the image you want to edit and click X. Then click to upload a new image and add alt-text. When adding an image to your content, you can either choose an image from your Media Library or upload a new image. The Media Library includes images you previously uploaded in A+ content or other programs, such as Sponsored Brands, and allows you to categorize your images with tags and search, sort, and filter the images based on size, last modified date, and other criteria.
  4. Review the ASINs and submit your changes for approval.

Add products to an existing project


  1. Select the project and click Edit from the drop-down menu.
  2. Add ASINs using the search bar and select the products you want to apply to the project. You can also use our Bulk upload feature (up to 500,000 ASINs) to upload a spreadsheet with the ASINs that you want to apply. You will be required to use Bulk upload if you want to add more than 1,000 ASINs to the content.
  3. Review the ASINs and submit your changes for approval.

Copy A+ content from one ASIN to another


  1. Select the A+ project you want to copy and click Duplicate from the drop-down menu to create a new version of the content.
  2. Make necessary changes you desire and apply new ASINs to the new duplicate project, and then review and submit.
Note: It is not currently possible to copy content from one country to another. You will have to recreate the A+ page from the designated account.

Once submitted, your content may take up to seven business days to be reviewed, or longer during peak times. Once approved, it can take up 24 hours for content to be published to the detail page of the applied ASINs. During review, your existing content will stay on the detail page of all applied ASINs until your new submission is approved.

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