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This article applies to selling in: United States

Errors while enrolling for Amazon Brand Registry

How can I enroll in the Brand Registry program?

The criteria to enroll in the Brand Registry program are as below:

  • An active registered trademark for your brand that appears on your products or packaging.
  • The ability to verify yourself as the right owner or the authorized agent for the trademark.
  • An Amazon account. You can use an existing Amazon account (credentials associated with Vendor or Seller Central) or create a new one for free.
  • You can also refer to the FAQ page.

I am receiving errors while applying for Brand Registry?

You are receiving the following error message: “Due to your current account status, you are not eligible to enroll a new brand in Amazon Brand Registry at this time”, Or for any error about your account status.

If you are receiving this error it means your account status is not normal. The only solution to fix it is by contacting the team mentioned in the error message and they will guide you to the corrective action. The error message will have an email address of the team you should reach out to.

In the process of creating your account, you are on the page titled “Tell Us About Your Business” and you receive the following error message: Something went wrong, please try again later.

This is a system error, please wait for 15 minutes before you try adding the information again. If you still face the same error and you are a seller, please reach out to the Seller Support team by clicking here. If you are not a seller, please use contact us through Amazon Brand Registry

You are receiving an error : “Reset Default View"

This is a system error. Please wait for 15 minutes before you try adding the information again. If you still face the same error and you are a seller, please reach out to the Seller Support team by clicking here. If you are not a seller, please use contact us through Amazon Brand Registry

Reference 140 Error- “You have problems with your Seller Account. You cannot register your Amazon Brand Registry account with these credentials. Please go to Seller Central or contact Seller Support to update your Seller Account. After your Seller Account is active, you will be able to register at Amazon Brand Registry".

You are receiving this error because of either of the below two reasons:

  • Your current account status is not normal. Hence, you are not eligible to enroll a new brand in Amazon Brand Registry at this time. Please contact Seller Support to address your selling account status issue before reapplying.
  • If your current account status is normal, then the other accounts linked to your ID are not in normal status. In this case, please find out the account having issues and then Please contact Seller Support.

Error message “You indicated you are a new customer, but an account already exists with the email abc@xyz.com".

You are receiving this error because there is an existing account associated with the email address you are using to create a new Brand Registry account. You may have a Seller Central or Vendor Central account, but you are not logged in with that account while creating your Brand Registry account. Using your Seller Central or Vendor Central account credentials when creating your Brand Registry account will ensure those accounts are properly connected to your Brand Registry account and benefit from Brand Registry features.

You are already in Brand Registry but receive a disclaimer: “If you are planning on creating a Seller Central account with the credentials you used to login, please create that account first. Once completed, please come back to Brand Registry to enroll your brand, using the same credentials. If not, you may continue with Brand Registry enrollment

You are receiving this warning message because of two reasons-

  1. You do not have a seller/vendor account created. Please create an account for free.
  2. If you already have a Seller/Vendor account created, abandon this registration, create a new Brand Registry account while being logged into your Seller Central/Vendor Central account

OR

Complete enrolling your brand using the email you used to create a Brand Registry account. After you are enrolled, contact Brand Registry Support to add your Seller Central/Vendor Central account as a user to your Brand Registry account.

You are unable to apply for Brand Registry because of the error: “There was a problem while creating your brand application”/ you are already a part of Brand Registry but there is no brand record and system is asking you to enroll a new brand.

This is a catch-all error message for any unexpected problem that arose while creating the application. Please try again after 15 minutes. If the issue is still not fixed, you can reach out to Amazon Brand Registry team to resolve the issue.

Issues while enrolling trademarks:

You are on the page titled “Intellectual Property” and receive the following error message: “The trademark registration number you entered is in the incorrect format. Correct USPTO format is six or seven digits long and should include numbers only. The trademark registration number can be located under the ‘US Registration Number’ field on the USPTO trademark record. Please ensure you are correctly entering the trademark registration number before trying again. If your trademark was recently approved, it may require up to 48 hours for the change to be reflected on this site or You are on the page titled “Intellectual Property” and receive the following error message:“The trademark registration number you entered cannot be found for the trademark office you selected. Please ensure you are entering the correct trademark registration number and selecting the correct trademark office before trying again. If your trademark was recently approved, it may require up to 48 hours for the change to be reflected on this site

You are receiving this error because of two reasons-

  • You are trying to add the serial number of the trademark instead of the registration number. Please ensure you are correctly entering the trademark registration number.
  • You are receiving this error because your trademark status is still not in the “registered” state or your trademark was recently approved. However, it may require up to 48 hours for the change to be reflected on this site. Also ensure, you are entering the correct trademark registration number and selecting the correct trademark office.

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