Most products require product identifiers (EAN, UPC or JAN) to be listed on Amazon. However, you may request exemptions in some categories for products that fit into one of the following classifications.
Non-nationally branded product on your own company's label.
Low-volume accessory part/item with a specialized function.
A business-to-business product not sold in a retail store.
Made-to-order or custom products.
In some circumstances, we can provide an exemption from UPC requirements. We look at each situation on a case-by-case basis. See UPC Exemption Process for more information.