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This article applies to selling in: United States

How does coupon targeting work?

Targeting helps you limit the audience of your coupons. For example, if you select Amazon Prime customers as the targeted segment, only Prime customers will see your coupon offering on the product detail page and in their carts.

Note: When a coupon is targeted to a customer segment other than "All Customers," the orange coupon badge will not appear in the search results, for any customers.

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