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This article applies to selling in: United States

Selling Replacement Toothbrush Heads

Buyers value clear and consistent information while making purchase decisions. In an effort to enhance customer experience while purchasing replacement toothbrush heads, sellers are required to adhere to the following title formats:

Title format for branded products with compatibility

[Brand name of replacement toothbrush head] + [Product Name] + "for" + [Toothbrush Brand] + [Model Number] if applicable + [Color(s)], [#-Pack] if applicable. Refer to the below mentioned examples on formatting titles with brand name:

Examples:

  • Genkent Replacement Kids Toothbrush Heads for Philips Sonicare Hx6032/64 Hx6034, 4-pack
  • E-Cron Toothbrush Heads for Oral-B Sonic SR18-4, 4 pack

If the replacement toothbrush head is generic and does not have a brand name, use the brand name of the manufacturer.

Title format for generic products with compatibility

[Generic] + [Product Name] + "for" + [Brand] + [Model Number] if applicable + [Color(s)], [#-Pack] if applicable. Refer to the below mentioned examples on formatting titles with generic name:

Examples:

  • Generic Replacement Toothbrush Heads for Philips Sonicare, 12 pack
  • Generic Replacement Toothbrush Heads for Oral-B Vitality, 4 pack

These specifications make it easier for buyers to find and evaluate your listings. Failure to adhere to Amazon’s listing guidelines can result in the removal of your listings or the loss of your selling privileges.

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